The Outloud Group

Marketing Intern

May - August 2019 • Detroit, MI

What I liked

I loved the small start-up culture and the work that I was doing. I was able to work in the B2B area by helping to run social media, write articles on Forbes and connect with clients. At the same time, I learned how influencer marketing campaigns are run and learned more about up-and-coming platforms like Tik Tok.

What I wish was different

I wish I had been more hands on in the process of working with creators. That wasn't my role in the company so I was more focused in the general marketing of the company rather than the actual process of running an influencer campaign.

Advice

I would recommend working for a start-up or other small business formatted business to get the experience of working with an intimate team. It was very rewarding to see the work that I was doing make an actual impact in the success of the business rather than being assigned menial intern tasks.

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