About PCF

PCF is a 501c3 organization based in the Bay Area with the mission of cultivating a better food future by supporting farming, ranching, fishing, aquaculture, and foodways in California. We are a private family foundation aiming to positively impact the security of our food supply chain in the face of climate change, discrimination, and rising costs. Our goal is to connect with and support future generations of stewards in our golden state. The organization was founded in 2015 to honor a beloved family member that passed away who loved nature, animals, and waterways, but above all, quality time outdoors and a great meal with loved ones.

We have established two endowments thus far with the Ecological Agriculture Center at Shone Farm and United Anglers of Casa Grande.

In 2022, we launched the PCF micro-grant program, which seeks to support those pursuing long-term careers in agriculture, ranching, fishing, and aquaculture. To ensure that our grants are contributing to ending systemic inequity in access to foodways careers, we commit to providing a minimum of 50% of our grants to Black, Asian, Hispanic, Indigenous, and other people of color, as well as to female-identifying, non-binary, and trans purveyors.


Business Development + Communications Assistant

February 2022 - July 2022 San Francisco, CA
“Loyale Studio is a wonderful place to intern. Jenny is the heart and soul of Loyale and is so easy to work with. She was very patient from the start, helping us find a flow. She offered creative freedom granted it was on brand. I truly enjoyed learning from her. ”

Business Development & Communications Intern

May 2021 - December 2021 San Francisco, CA
“During my internship, I worked one-on-one with founder, Jenny Hwa. As a Business Development and Communications Intern, I was given sanctions over our social media posting and engagement, as well as managing our Loyale Ambassador team. I learned a lot of hands-on experience despite the position being partly remote. We were lucky enough to meet face-to-face several times at events over the course of my internship. These events allowed me to practice my sales experience in addition to getting a better understanding of Loyale's consumer base. Overall, working at Loyale Studio was the perfect transition as I begin to make my way from college to the workforce post-grad. I would recommend any student looking for more learning experience to consider working for Loyale Studio.”
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