Innovation Department

About Innovation Department

Innovation Department builds companies hands-on, from the ground up. Our team of brand strategists, marketers, operators and builders are obsessed with reducing the time to product-market fit and creating repeatable success for the launch of early-stage businesses.

In our SoHo studio, we ideate on product concepts, test and develop them according to our playbook, and leverage proprietary sources of audience to scale more quickly - and with less risk - than traditional ways of brand-building. This entrepreneurial and hands-on approach gives us an unparalleled understanding of how to launch and grow a brand in today’s competitive landscape.

The Innovation Department family of brands includes DojoMojo, WellPath, Finn, and reBloom. We’ve also invested in exceptional companies including Pinterest, Dropbox, Lyft, ClassPass, Daily Harvest, Databricks, DigitalOcean and hims.


Digital Design Intern

September 2016 - December 2016 New York City, NY
“This was my first experience working in a startup environment, so it was exciting for me to learn about it first hand and be able to see whether or not that would be an appropriate / desirable working atmosphere for my future career.”

Business Operations and Marketing Intern

June 2019 - August 2019 New York City, NY
“Supportive colleagues, good company culture”
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