For nearly 15 years, Flying Point Digital has been at the vanguard of digital marketing. Our innovative ideas and strategies have consistently helped our clients lead the way and stay ahead of the pack. Our results-oriented approach, rooted in data-driven marketing, ensures we build client success stories with measurable results. As an agency focusing on retail and e-commerce marketing, we understand the unique needs of retail businesses and how to best engage and convert visitors into customers.
As the digital landscape continues to evolve it is important for brands to adopt a flexible approach to their digital strategy. In today’s world, brands can no longer manage their digital presence in a siloed fashion. The market is fragmenting, and consumer touchpoints continue to increase. As a result, FPD puts a holistic strategy in place for its clients—one that focuses on the synergies across multiple channels and magnifies results.
At the heart of everything we do is a sound content and communication strategy. We leverage first- and third-party data across all channels to identify target audience groups and then build custom messaging that resonates with each. These “micro-communications” support the overall brand messaging and impact the performance of direct-response channels. We identify the greatest channels of influence based on client goals and objectives and build a marketing plan to drive action across all digital channels.