BASE is a sponsorship sales agency, focused on supporting youth and amateur sports events and facilities. We take a data-driven approach to ensure that our clients activation rights aid in the success of a company’s bottom line.
The fractured youth sports market has made it difficult for brands to effectively market and engage this community, limiting revenue, engagement and value for youth sports operators. BASE has established a framework of operators that reach 12 million individuals across the United States, offering brands one point of contact to impactfully activate within the youth sports community.
BASE has grown partnership revenue by more than 600% for select youth sports operators. This allows the operator to lower costs, increase engagement experiences and continue to grow their business.
Did You Know...
- The youth sports market is currently valued at $19.2billion (NFL is $15billion).
- Parents reported spending between 2 to 10 percent of their family’s gross annual household income on athletic activities, per child.
- In the US, more than 60 million youth athletes participate in sports annually
