Annie H. Hoffman, LLC

PR Intern

January - May 2025 • Canton, GA

What I liked

There was a lot of hands-on learning during this internship. Although it was remote, there was a lot of time put into learning different things about the industry.

What I wish was different

I don't have many changes I would make. The only thing I would change is to see if there is a way for interns to get more tangible resources to keep after the internship ends.

Advice

Always be willing to ask questions. Annie is very open to working with you. You will miss out on a great learning experience if you don't. I had to learn this the hard way.

Be the first to mark this as helpful

Marketing Intern

January 2025 • Canton, GA

What I liked

My favorite part of my internship was gaining real-world insight into the PR and media industry—far beyond what’s covered in the classroom. Annie’s depth of experience and the stories she shares made every moment a learning opportunity.

What I wish was different

I wish it could have been in person because working over Zoom can be quite frustrating at times

Advice

Take notes 24/7

Be the first to mark this as helpful

Sports Broadcast Intern

January - April 2025 • Canton, GA

What I liked

My time as a Sports Agent Intern was an incredible learning experience. I developed a wide range of new skills, from client relations to the behind-the-scenes work that goes into managing athletes’ careers. One of the best parts of the internship was the opportunity to actively participate—not just observe. I was able to engage with clients, collaborate with other interns, and gain real-world experience in the fast-paced sports industry. Annie is very hands-on when it comes to communication, which helped me understand the importance of clear and effective interactions in this business. She sets high expectations, but she also provides the guidance needed to meet them. Be prepared to work hard, but know that every bit of effort is worth it. This internship is a great opportunity for anyone looking to gain real, valuable experience in the sports agency world.

What I wish was different

One thing that could have been different about my internship was having more clarity on the expectations for each task upfront. While I was given the freedom to dive in and take initiative, a bit more guidance on priorities and specific outcomes would have helped me focus my efforts even more effectively. However, I still valued the trust given to me and the chance to learn through hands-on experience.

Advice

One piece of advice I’d give to future interns is to be proactive. Don’t wait for tasks to come to you—ask questions, seek out opportunities to contribute, and show initiative. The more you put in, the more you’ll get out of the experience. Annie and the team appreciate interns who are engaged and willing to learn, so take advantage of every chance to gain hands-on experience.

Be the first to mark this as helpful

Marketing Intern

April - June 2024 • Middlesbrough, England

What I liked

In my internship with Annie, I genuinely enjoyed the incredible learning experience. Annie has a wealth of knowledge, and it felt like there was always something new to tackle each day, from email marketing and creating targeted media lists to strategic outreach and website development. My first project—building a website for one of her clients—was challenging, but Annie's guidance and constructive feedback were invaluable. Her support taught me to focus on the finer details, a skill I still value today. I also loved the diversity of tasks, which kept each day exciting and educational.

What I wish was different

I honestly don’t think anything should have been different; Annie’s approach and guidance were excellent as they were. I guess if I had to say something, it would be that meeting her in person would have been nice. Even though my internship was online, I always knew Annie was just a call away for any questions I had, which is something many other internships don’t offer. Her support made a huge difference, and I felt genuinely connected and guided every step of the way.

Advice

My advice to any student considering an internship would be to join Annie’s team if you get the chance. You’ll be exposed to a wide range of tasks and learn valuable skills across different areas, which makes for a truly well-rounded experience. It’s a fantastic way to gain hands-on knowledge and build a strong foundation for your career.

Be the first to mark this as helpful

YouTube Production Intern

January 2025 • Canton, GA

What I liked

I like how flexible they are and how willing they are to help you learn new things. The overall job experience was nice and very friendly, which makes a great environment for learning and getting work done. It is a Great first-time experience for anyone looking for an Internship.

What I wish was different

There is not anything that I wish was different. It is a real work environment that teaches you how to move forward and progress with valuable knowledge and skills for the future.

Advice

Everyone is busy, and things move fast, so be prepared to take constant notes and be ready as much as you can for every meeting to avoid wasting valuable time.

Be the first to mark this as helpful

Youtube Production Intern

January 2025 • Canton, GA

What I liked

I liked the hands on experience we received in a remote setting. Annie and her assistant MJ always makes sure we are set for the day. We have check ins to see what we have completed and a chance to ask for support.

What I wish was different

I wish we could have possibly met in person, thats just my personal preference.

Advice

One piece is to always show up as your best self. Do not worry and think you need how to do everything. Annie would rather you show up and try your best and fail than not show up at all.

Be the first to mark this as helpful

Marketing Intern

January 2025 • Canton, GA

What I liked

Interning at Annie H. Hoffman LLC has been an incredible experience! I love the learning opportunities, the supportive team, and the chance to work on real-world projects that align with my passion for marketing and sports management. Annie has been the greatest to work under as she shares so much of her knowledge with us. The mentorship and professional growth I've gained here have been invaluable, and I truly appreciate the collaborative environment that encourages creativity.

What I wish was different

Advice

Be the first to mark this as helpful

Public Relations Intern

January 2025 • Canton, GA

What I liked

I really liked how each intern was able to work together and share ideas in each meeting. Feedback was a large part of this internship and I enjoyed getting to hear new perspectives as well as share my own with other interns. Annie did a great job of forging meaningful relationships with each intern and pushed us to interact with each other.

What I wish was different

I wish we could be in-person, but I understand that with students interning across multiple locations that meeting in-person can be difficult.

Advice

I would say don't be afraid to communicate and ask questions about your assignments.

Be the first to mark this as helpful

Sports Media Intern

May - August 2024 • Sandy Springs, GA

What I liked

I liked that I could work at home and in the office. I also liked the collaboration of all of the interns and strong leadership.

What I wish was different

I wish I got to be more hands on in client calls or meetings.

Advice

One piece of advice I would share is to make sure you have good computer and communication skills.

Be the first to mark this as helpful

Editor Intern

February - August 2024 • Canton, GA

What I liked

I really enjoyed the casual atmosphere! I was able to work with Annie directly and learn from more experienced writers and editors.

What I wish was different

I would've liked to do more writing projects just for practice. I did do a good amount, though, so this is a minor tidbit I would've liked.

Advice

Keep a steady schedule to make sure everyone has the chance to give feedback and do edits before it's set to be posted.

Be the first to mark this as helpful

Sports Media Agent Intern

May 2024 • Canton, GA

What I liked

I love how Annie values everyone's communication of ideas and feedback and is always willing to help us learn. Getting to work on many different projects throughout the internship has helped me learn more about myself. Not only is the work environment serious and thoughtful, but we get to have fun and connect as well!

What I wish was different

The only downside for me was the remote aspect of the internship. I love group work and collaboration, and while we did get to have that collaboration over Zoom meetings, sometimes I would feel a slight disconnect.

Advice

Accountability and communication are key factors to doing well in these internship opportunities. Honesty and good effort are important backings to a beneficial and effective experience working with Annie. Don't be afraid to express your opinions and preferences!

Be the first to mark this as helpful

Sports Broadcasting Intern

May 2023 - February 2024 • Canton, GA

What I liked

Working and learning from Annie was one of the best experiences I could have had. This was my first experience in the sports industry, and I am extremely glad to have learned so much in my first experience. Annie taught me many valuable lessons and insights about the sports industry that I still use today. As a sports broadcasting intern, I learned a lot about the importance of media for athletes, teams, and commentators. If you are starting out in the sports industry, I highly recommend working with Annie to grow as much as possible.

What I wish was different

At first, I started in an online model. While I still had work to do, it was very difficult to get the full benefits of my internship experience. Once I transitioned into an in-person model, I was able to learn a lot more working with Annie!

Advice

One piece of advice I would like to share is to be open and willing to learn. The sports industry is so complex and multifaceted that you cannot try and narrow down your experience and knowledge. Annie helped teach me a lot, and I believe I remember so much because I was open to learning from her.

Be the first to mark this as helpful

Sports/Public Relations Intern

December 2023 - May 2024 • Sandy Springs, GA

What I liked

Getting hands on experience working with Annie was great. She takes the time to really get to know her interns, so she can help them learn in the best way possible. She also has learned a lot of important things throughout her career, so being able to pick her brain and learn how to have success in your career is something I really enjoyed about working with her!

What I wish was different

I wish I would have been able to work with Annie for longer than I did. The six months I spent working with her were great, and I think that if I was able to work with her for a longer period of time I could've learned so much more.

Advice

Go in with a willingness to learn and ask questions. Annie has a lot of great advice that I still find useful to this day, so don't be afraid to ask her questions!

Be the first to mark this as helpful