At Advantage Sales and Marketing, Inc. we believe that cutting through the clutter and noise of today’s advertising landscape is paramount to winning new and retaining existing customer relationships. With over 40 years of cumulative marketing experience we’ve seen products, campaign know-how and ideas come and go. The one thing we can say is that we’ve aggregated and distilled that knowledge and experience into a unique suite of digital and online data concepts that work like no other.
At the core is an effective, omni-channel platform for programmatic media buying (including social, digital and mobile), which is backed up by real-time data mining, analytics and modeling engine. The nexus of the two is an intelligence-driven data wheelhouse that ideally combines consumer online and offline behavioral attributes for maximum advertising impact and behavioral data mining.