FCB is a health care advertising company so you will be working on different advertising campaigns for different pharmaceutical companies. Monday-Wednesday you work with a full time team that is in progress on a campaign. This could mean working with the strategy team talking with people who are effected by the disease that this medication could help or staying in meetings with the pharmaceutical company about what direction they want the campaign to look like. Account Management teams at FCB Health help keep the process working between all the different teams like creative, strategy, and more.
Thursday and Friday is for your intern teams. At the start of the summer you are divided into 3 different teams and every team has the same assignment. You are given a new product that FCB is working with and you develop and campaign from start to finish. Teams have creatives, brand managers, account managers, etc to make it even. You create the entire thing and at the end of the summer will present it to the client and the company.