You have to show that you have experience in the field, but also that you have a way of talking to people. Throw out all that pretense and “fakeness” that you are taught in school, just be yourself. This is an industry where you need to gain clientele and sell yourself. Nobody is going to trust a fake person who sounds like a robot, be a real person. Explain how you can self yourself, how you are willing to put in the time for mostly no pay until you can gain a clientele, and how you are willing to learn everyday. Be confident, be real, have a plan.