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Google Ads Specialist

Young Automotive Group
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Oz Marketing is a dynamic and growing marketing agency dedicated to helping businesses thrive in the digital age. We specialize in providing innovative marketing solutions to clients across a variety of industries. Our team is passionate about creativity, data-driven results, and leveraging the latest technologies to achieve success. Our team is seeking a Google Ads Specialist to join our growing team. In this role, you’ll help drive online performance by managing and optimizing campaigns across various digital channels including paid search, display advertising, paid social media, and SEO.

 

Benefits

401k Retirement Plan

Health Insurance

Dental Insurance

Life Insurance

Disability Benefits

Paid Time Off (Up to 3 weeks per year)

Responsibilities

  • Search Engine Optimization (SEO): Conduct keyword research on-page and off-page optimization and monitor organic performance to improve rankings and drive traffic
  • Paid Search Campaigns: Manage and optimize PPC campaigns on platforms such as Google Ads to maximize ROI
  • Display Advertising: Plan execute and analyze programmatic and direct display campaigns ensuring creative alignment and audience targeting
  • Paid Social Media: Develop and manage paid social campaigns on platforms like Facebook Instagram TikTok and others to engage and convert target audiences
  • Analytics & Reporting: Monitor performance metrics across all channels using tools like Google Analytics Tag Manager and platform-specific dashboards
  • Provide actionable insights to improve results
  • Collaboration: Work with creative and content teams to develop effective ad creative landing pages and copy to support campaigns
  • Budget Management: Effectively allocate and manage budgets to maximize campaign efficiency

Qualifications

  • Experience: 1+ years in digital marketing with hands-on experience in SEO PPC display and paid social
  • Technical Skills: Proficiency with Google Ads Meta Ads Manager Google Analytics SEMrush or similar tools. Experience with A/B testing and conversion rate optimization is a plus
  • Analytical Mindset: Strong ability to interpret data measure performance and make data-driven decisions
  • Creativity: A flair for creating compelling ad copy visuals and strategies that resonate with diverse audiences
  • Communication Skills: Excellent written and verbal communication skills for collaboration with internal teams and external partners
  • Organization: Strong project management skills and the ability to juggle multiple campaigns simultaneously