Photography + Digital Marketing Intern
JOB SUMMARY:
This dual-focus internship will provide hands-on photography experience while also introducing the fundamentals of digital marketing analytics, content optimization, and performance tracking. This role will capture high-quality images of service and replacement parts and contribute to digital campaigns that enhance product visibility and user engagement across platforms.
ESSENTIAL/PRIMARY DUTIES:
- Capture consistent, high-resolution images of medical, dental, and veterinary parts and components using professional photography equipment
- Prepare parts for photography, ensuring cleanliness and correct orientation
- Follow established style guides and photography standards for lighting, angles, and composition
- Edit and retouch product photos using Adobe Photoshop or Lightroom to ensure clarity, color accuracy, and consistency
- Organize and tag images in our digital asset management (DAM) system and ensure excellent SEO performance on our eCommerce platform
- Collaborate with eCommerce, product management, and engineering teams to verify correct identification and labeling of photographed items
- Assist in maintaining studio equipment and a clean working environment
- Support tagging and documentation of image metadata for SEO optimization
- Assist with updating product content and media in our eCommerce CMS
- Partner with the digital marketing manager and analytics team to help monitor campaign performance (email, SEO, website engagement)
- Contribute to reporting dashboards and metric summaries (e.g., photo engagement, clickthrough, conversions)
SECONDARY DUTIES:
- N/A
EDUCATION and/or EXPERIENCE:
Currently pursuing a degree in photography, visual communication, industrial design, digital marketing, or related field.
COMPETENCY and/or SKILL:
- Experience with DSLR or mirrorless camera systems and studio lighting setups
- Proficient in Adobe Creative Suite (Photoshop, Lightroom)
- Strong attention to detail and organization
- Ability to work independently and collaboratively in a fast-paced environment
- Comfortable handling small mechanical or technical parts with care
- Experience with 360° or macro product photography
- Familiarity with digital asset management (DAM)
- Understanding of SEO
- Exposure to web analytics or content optimization tools (Google Analytics, SEMrush)
- Understanding of SEO concepts or eCommerce platform
SUPERVISORY RESPONSIBILITIES:
- None