Social Media Manager

 Who We’re Hiring.

A Social Media Manager with experience creating performance-driven content and paid ads. This role will execute smart and strategic solutions to marketing challenges and objectives, develop campaign strategies, oversee optimization efforts and analyze social media campaigns top-to-bottom across multiple platforms, including, but not limited to: Meta, Linkedin, TikTok, & Pinterest.

Job Responsibilities: 

• General:
  • Guide overall social media efforts to elevate brand, image and awareness for all assigned clients
  • Collaborate with other team members to integrate social media with other advertising initiatives for a holistic approach
  • Monitor social media trends, tools and applications and recommend strategies to keep our clients ahead of the curve
• Content:
  • Plan & execute strategic social media content calendars – including: post concepts, copywriting, creative direction, creative copy, etc.
  • Daily community and reputation management
  • Analyze social media performance metrics and generate reports to measure the effectiveness of content
• Paid Ads:
  • Develop and execute paid social media campaign strategies that deliver against client goals and KPIs 
  • Day-to-day management of paid social campaigns, including optimization opportunities to improve performance – including: channel strategy, budget management, targeting, creative and ad copy, etc. 
  • Summarize and communicate the status and performance of campaigns with internal teams and clients
  • Custom analysis, reporting, and key insights

Skills & Experience

• Bachelor’s degree in related field 
• Minimum 3-5 years experience managing social media for businesses 
• Knowledge of social media platforms and their management tools
• Experience with analyzing performance metrics and results-driven optimization 
• Excellent copywriting skills & experience writing in multiple brand voices
• Outstanding organizational skills and the ability to manage multiple projects simultaneously while meeting deadlines
• Highly organized with excellent attention to detail 
• Self-starter approach to work, a positive attitude, and a drive to consistently exceed objectives and contribute to the success of clients and the agency overall 

Benefits 

• Competitive pay based on experience 
• 401K with match 
• Health, dental and vision insurance 
• 3-weeks paid vacation to start 
• Paid holidays 
• Bonus birthday day off