Community Relations Specialist

Title:                        Community Relations Specialist

Department:           Marketing

Location:                 Headquarters, 1750 Claiborne Avenue, Shreveport, LA

Wage Category:     Non-Exempt

Report To:              Vice President (VP), Development and Marketing

Duties include but are not limited to:

Communication and Relationship Building:

• Maintain relationships with community members, businesses, and other non-profits to promote community engagement.
• Serve as the organization’s ambassador and share its vision with the community.
• Attend relevant events and activities to represent the company and build strong relationships with key community members.
• Under the direction of the VP, Development and Marketing, create and develop campaigns to promote the Louisiana Association for the Blind’s mission, products, services, and events.
• Plan and implement internal communications related to volunteer events, community relations activities, and public affairs events.

Marketing Responsibilities:

• Implement social media strategies unique to each platform including Facebook, Instagram, Linked In, X, TikTok, and YouTube.
• Evaluate the effectiveness of communication and campaigns.
• Answer questions from the community members, event ticketholders, customers, and donors in a timely and professional manner.
• Develop and manage special projects as assigned.
• Performs other duties as assigned.

Qualifications:

• Must have excellent written and verbal communication skills.
• Must have good presentation and negotiation skills.
• Must be able to use social media platforms, customer relationship management platforms, and graphic design platforms to promote the organization and enhance the company’s online profile.
• Must be able to plan, coordinate, and execute projects with limited supervision under the direction of the VP, Development and Marketing.
• Proficient with graphic design, social media, and email marketing software.
• Proficient with Microsoft Suite or related software.
• Superior interpersonal skills and ability to work well as part of a team.
• Bachelor’s degree in public relations, communications, marketing, or related field
• Must have three years’ experience in marketing, public relations, fundraising, or communication.
• Successful completion of courses in advertising, business administration, fundraising, public relations, public speaking, or creative technical writing.
• Some nights and weekends will be required.

In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire. All applicants will also be required to pass a pre-employment drug screen, background check, and social security screening.

Louisiana Association for the Blind (L.A.B.) provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, disability, or genetics, or any other classification protected by federal, state, or local law.

Apply via our website: https://lablind.com