Product Content Analyst

About Us

An American owned and operated company since 1898, W.B. Mason has been delivering workplace essentials to keep businesses running for over 120 years.  A leader in B2B eCommerce, Supply Chain Management and Distribution, you’ve probably seen our iconic red and yellow trucks, adorned with the image of our founder William Betts Mason, as they deliver tens-of-thousands of orders each day throughout New England and the Eastern United States.

Originally built on Office Supplies, we’ve since expanded to offer innovative, cost effective and customized solutions to an ever-evolving set of business requirements; selling and delivering over 15 product lines that span from Janitorial Supplies, Food Service, Shipping & Packaging, Breakroom and Furniture, to everything in between for every type of business.  Since 2018, the company has been undergoing a top-down digital transformation including large investments in data, technology, and digital marketing. Our e-commerce site, wbmason.com, currently offers over 100,000 items in hundreds of categories and processes well over a billion dollars in online sales every year.

About the Opportunity

As a Product Content Analyst, you’ll help manage the layers of complexity to our e-commerce webpage through structured maintenance and ad-hoc assignments. Synthesizing the best approaches to clean and manipulate data in a fast-paced environment, at its core, this role is key in determining how to present data and edit product photography so our customers can fully understand what they are purchasing through the online shopping experience by harnessing a diverse range of descriptive attributes, compelling selling copy, product images, and relevant search terms for each individual product.

Not stopping at digital transformation, W.B. Mason is investing in Artificial Intelligence and Machine Learning to assist with content creation and optimization.  Marketing is evolving - as such, we’re seeking candidates with technical backgrounds, with interest in exploring the digital frontier of what’s possible in the emerging AI/ML space.

Qualified candidates will have a great attitude, excel as a team player, love problem solving and spreadsheets, maintain a meticulous attention to detail, and an interest in constantly improving complex business processes, in order to:

• Utilize a mix of semi-automated and manual processes to populate structured content for retail web display
• Adapt existing processes to account for diverse and changing inputs while maintaining a high standard of work quality and completeness
• Collaborate effectively with internal company stakeholders to ensure content is accurate and updated in a timely manner
• Attain an understanding of how to leverage contracted third-party product content solutions
• Develop competency in using PIM (Product Information Management) to complete day-to-day tasks
• Enhance our item content, ensuring critical pieces of information are present and accurate 

Eligible Locations
This position is located in our Corporate Headquarters office in Brockton, MA.

Set in a Hybrid work environment, this role will work partly remote and partly in-office, with in-office time required for training. 

Essential Duties and Responsibilities:

• Review, prepare, and edit item content from partners to ensure it is in line with W.B. Mason quality standards
• Load large sets of data into our PIM
• Ensure proper item classification and collaborate with Site Merchandising Team on potential new categories as we expand our selection
• Review PDPs (Product Display Pages) to ensure data is displaying properly
• Provide quality assurance with periodic audits on existing content
• Field and execute on the set-up of customer-specific items online
• Pitch in on related projects as needed

Knowledge, Skills and Abilities:

• Strong verbal and written communication skills
• Team Player
• Self-starter
• Analytical thinker
• Practical judgement and sound reasoning
• Keen attention to detail
• Exceptional time-management
• Ability to meet strict deadlines 
• Ability to work in a fast-paced environment
• Intermediate to advanced skills in Microsoft Office applications
• Intermediate Microsoft Excel skills preferred
• Any PIM experience managing PDP content in an e-commerce environment preferred

Education and/or Experience

• Bachelor’s degree in Database Management, Data Analytics, Information Systems, Business Intelligence, Project Management, Programming, Artificial Intelligence/Machine Learning or related field required
  • Must have an expected graduation date of May 2025 or be a recent alumni

Minimum Qualifications   To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.  The requirements listed above are representative of the knowledge, skill and/or ability required. 

Physical Demands   The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.  While performing the duties of this job, the employee is regularly required to stand, walk, speak and hear.  The employee is frequently required to sit.  The employee is frequently required to use hands and fingers for data entry. The employee must regularly lift and/or move up to 20 pounds. The Employer retains the right to change or assign other duties to this position.

W.B. Mason Company, Inc. will endeavor to make a reasonable accommodation to the known physical or mental limitations of qualified individuals with disabilities. Applicants who require a reasonable accommodation for any part of the application or hiring process may contact us at ADAassistance@wbmason.com or 1-888-926-2766.

Equal Opportunity Employer
W.B. Mason Company, Inc. is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.