Marketing Intern
Northeast Bank is a full-service community bank and a national commercial real estate lender with offices in Maine, Massachusetts, New York, and California. We are looking for motivated and talented individuals who want to make an impact in a growing company that cares about its employees, customers, and the communities it serves. Northeast Bank provides a hybrid work environment dependent on the role.
POSITION SUMMARY: is seeking a highly motivated and detail-oriented Marketing Intern to join our in-house marketing team. This internship offers hands-on experience in financial marketing and the opportunity to contribute to real-world projects that align with our business goals and exposure to working with senior leadership in a growing organization. The ideal candidate will possess strong analytical, creative, and communication skills and a passion for exploring innovative marketing strategies.
RESPONSIBILITIES:
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Comprehensive Competitive Analysis:
- Research and evaluate competitors’ digital communication strategies, including websites, social media channels, and advertising.
- Analyze the strengths, weaknesses, opportunities, and threats (SWOT) of competitor channels.
- Provide actionable insights and recommendations for enhancing the bank’s digital presence.
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Social Media Campaign Development:
- Create a social media campaign focused on either financial education or a specific product spotlight
- Develop campaign goals, key messages, and integrate into the existing content calendar.
- Coordinate with design and content specialists to produce engaging visuals and copy.
- Track campaign performance metrics and present findings with recommendations for improvement.
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New Marketing Opportunity Presentation:
- Identify an untapped marketing opportunity that aligns with the bank’s mission, values, and target audience.
- Conduct research to support the viability and impact of the opportunity.
- Develop a proposal and present the idea to the marketing leadership team.
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Marketing and Community Events
- Assist the marketing team in executing planned events
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Marketing Collateral Creation and Distribution
- Assist marketing team with review, proofreading and distribution of marketing items
- Collaborate with marketing team to brainstorm innovative marketing collateral
- Ensure marketing assets are organized and readily available
KNOWLEDGE, SKILLS AND ABILITIES:.
- High School Diploma or equivalent.
- High attention to detail
- Strong research and analytical skills
- Excellent organizational and time management skills
- Effective oral and written communication skills
- Familiarity with digital marketing channels, social media platforms and marketing tools (e.g. Canva, Google Ads, Facebook/Instagram, etc.)
- Familiarity with Word, Excel and PowerPoint
PHYSICAL DEMANDS AND CONDITIONS:
- Must be able to remain in a stationary position for long periods of time.
- Must be able to occasionally lift up to 25lbs.
- Consistently operates a computer and other office machinery such as copy machine and printers.
- Climate controlled general office setting with moderate noise level.
Northeast Bank is an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity and expression, national original, veteran status and any other classification protected by Law. We celebrate diversity and are committed to creating an inclusive environment for all employees.