Marketing Specialist

Job Title: Marketing Specialist
Location: On-site or In-office (PureTek Group Headquarters)

Company Overview:
PureTek Group is a premier EduTainment design firm dedicated to creating modern, high-tech systems for dynamic spaces in educational institutions. We specialize in designing and implementing cutting-edge technology for theaters, broadcasting studios, Esports arenas, immersive athletic facilities, interactive media centers, and more. Our mission is to inspire students and empower educators with professional-grade technology, intuitive systems, and practical curricula that enhance educational experiences.

Position Overview:
We are seeking a creative and detail-oriented Marketing Specialist to join our team. This role is critical in promoting our innovative solutions and driving engagement with current and potential clients. The ideal candidate will have a passion for creating impactful marketing strategies, producing high-quality content, and building meaningful partnerships with industry leaders.

Key Responsibilities:

Develop and execute marketing strategies to promote PureTek Group’s products, services, and brand.

Create and manage engaging content for blogs, social media, email campaigns, and marketing materials.

Manage social media accounts, monitor engagement, and grow online presence.

Conduct market research and competitor analysis to refine strategies and identify opportunities.

Collaborate with cross-functional teams to align branding and messaging.

Plan and execute marketing campaigns, events, webinars, and trade shows.

Analyze campaign performance and provide actionable insights using tools like Google Analytics.

Ensure consistent branding across all materials and digital platforms.

Build and nurture strategic partnerships with industry professionals and leaders.

Maintain and report on marketing KPIs, metrics, and dashboards to track success.

Qualifications:

Preferred proven experience in marketing, communications, or a related field.

Strong understanding of content creation, social media management, and digital marketing strategies.

Proficiency in marketing tools such as HubSpot, Google Analytics, or similar platforms.

Excellent writing and editing skills with keen attention to detail.

Strong interpersonal and relationship-building skills to foster strategic alliances.

Ability to manage multiple projects in a fast-paced environment while meeting deadlines.

A background in the technology or education industry is a plus.

Why Join PureTek Group?

Be part of an innovative company that’s redefining the intersection of technology and education.

Opportunity to work on dynamic, high-profile projects that impact learning environments across the country.

Collaborative and supportive team culture with opportunities for professional growth.

Competitive salary and benefits package.

Flexible on-site or in-office work environment.

How to Apply:
If you’re an ambitious and creative marketing professional with a passion for technology and education, we’d love to hear from you! Please submit your resume and cover letter to careers@puretekgroup.com.

PureTek is an Equal Opportunity Employer. We will extend equal opportunity to all individuals without regard to race, religion, color, sex, national origin, sexual orientation, disability, age, genetic information, or any other status protected under applicable federal, state, or local laws.