Student Social Media Specialist

The student social media specialist will assist in maintaining and creating content for Housing and Residential Life’s primary social media channels including Twitter, Facebook, and Instagram. This position will assist in monitoring these channels and answering questions from the community via social media. This position will also be responsible for staying current on the latest trends in social media marketing, tracking post analytics to determine performance, and evaluating new social media platforms. The student social media specialist will submit all content for approval to the Assistant Director for Communications for Housing and Residential Life and make necessary revisions based on feedback.  

Job Responsibilities:

• Develop campaigns that increase engagement with specific audiences 
• Develop targeted content to drive interest in Housing & Residential Life events
• Remain up-to-date on current trends, best practices, and emerging technology on social media platforms
• Proactively make recommendations that increase engagement
• Track and monitor the social media channels of other/similar institutions identified as benchmark institutions
• Set alerts and monitor posts that reference the institution and respond appropriately 

Anticipated Schedule: Housing and Residential Life's office is open 8am-5pm Monday-Friday. The student videographer/photographer would be expected to work 10-20 hours per week. Weekend and evening hours may be expected for afterhours events.

Anticipated Start Date: February 3, 2025

Supervisor: Asia Daggs - Marketing Coordinator

Qualifications:

• Have a minimum overall and semester GPA of 2.5
• Maintain full-time enrollment for the Spring 25 and Fall25 semesters
• Ability to meet deadlines and work in a fast-paced, pressured environment
• Must be able to communicate and take constructive feedback
• Understand the procedures for making marketing requests, project management and the approval process
• Submit strong portfolio showcasing samples of social media work

Conditions of Employment:

• Maintain enrollment for at least six semester credit hours in the fall and spring semesters unless specific position requirements designate that the student employee must be enrolled full time.
  • If the student employee wishes to take more than 18 credit hours or less than the minimum credit hours for the given semester, they must receive written approval from the appropriate unit director or their designee.
• While enrolled with Texas State University, student employees may not work more than a total of 25 hours per week and may not be scheduled to work during class times.
  • International students may work a maximum of 20 hours per week while they are enrolled and attending classes.
• The student employee must remain in good academic standing and is required to maintain a minimum semester and cumulative GPA of 2.5. The last fall or spring semester (long semester) will be considered for the semester requirement. The overall Texas State GPA will be counted for GPA.
  • This requirement is waived for first semester students.
  • The job agreement may be terminated after one semester of probation if the GPA requirements are not met, or if the student employee’s cumulative and/or semester grade point average falls below a 2.0.
  • Newly hired student employees cannot start their employment on GPA probation.
  • In the event where the student employee is terminated due to low GPA, the student employee must maintain a semester/cumulative GPA higher than 2.5 for at least two long semesters before reapplying for the position.
• The student employee must complete required university compliance training and other training assigned to the student worker. Compliance requirements must be kept up to date for all annual training.
• The student employee must act in accordance with all federal, state, and local laws and remain in good judicial standing with TXST.
  • If a student employee is subject to a student conduct or administrative review process, decisions made will be viewed as separate processes from employment performance management.
  • Student employees must act as role models, demonstrating good conduct and positive contributions to the campus community as student employees may be viewed as a representative of the department and institution.
• Hourly student employees are responsible for submitting working hours in SAP by the Payroll Deadlines for the applicable fiscal year. Payroll Deadlines may be found at https://www.txst.edu/payroll/payroll-calendars.html. Submitting working hours on time is required in order to receive timely pay for hours worked.
  • Student employees in task positions who receive a stipend are not considered hourly student employees and do not submit hourly pay in SAP. Student employees receiving task/stipend pay may receive prorated pay for pay period(s) at the beginning or end of their employment in which they are not employed for the full pay period.
• The student employee position is security-sensitive, and a security screening/background check must be performed before the first day of work. Student employment is contingent on the results of the background check.
• Student employees who fail to comply with department and supervisory expectations, training, and guidelines as outlined will be subject to the student employee performance management process.
• Student employees are not guaranteed reappointment to their student employee position semester-to-semester and academic year to academic year.
  • Student employees’ reappointment will be determined based on performance evaluations completed semesterly.
• The student employee may be terminated from their positions in accordance with U.P.P.S. 07.07.04: Student Employee Termination, Separation, and Grievance Procedures and with the express approval of the appropriate authorities representing DHRL.