Senior Media Relations Coordinator

As a member of the Business Development & Marketing Department, the Senior Media Relations Coordinator provides substantive and administrative support to Fox Rothschild’s Media Relations team on items such as press releases, media pitches, media list creation and website updates. This position works closely with the Assistant Director of Media Relations, Marketing Communications Director and Marketing Communications Specialist.

ESSENTIAL FUNCTIONS:

• Maintain editorial calendars and media list database for the Firm’s 30 offices and alert relevant team members to opportunities
• Maintain team promotional calendar of upcoming awards, laterals and other items
• Cultivate and manage relationships with reporters, journalists and key influencers
• Assist with day-to-day media relations activities, both reactive and proactive
• Maintain monthly reporting of media relations activities
• Participate in brainstorming and planning sessions with attorneys for story development
• Conduct research to support media relations planning (potential topics, outlets, etc.)
• Draft and distribute detailed press releases, photo captions, electronic announcements and other materials
• Monitor news cycle for proactive pitching opportunities
• Review attorney articles and marketing materials
• Research publications and pitch bylined articles to trade, business and legal outlets
• Support relationship with PR agency vendors
• Track media coverage and provide metrics
• Develop ways to streamline communication and plan execution of PR initiatives
• Social media support as needed
• On-site photo/video support as needed
• Undertake general administrative and clerical duties as needed

ADDITIONAL FUNCTIONS:

• Other marketing projects and responsibilities as assigned.

QUALIFICATIONS (EXPERIENCE, KNOWLEDGE, SKILLS AND ABILITIES):

Education:     

• Bachelor’s degree required, preferably in communications, marketing or related field. Equivalent work experience will be considered in lieu of a bachelor’s degree.

Experience:

• 3 years of proven experience in a media relations position required. 5 or more years preferred.

Knowledge, Skills, & Abilities:

• Understanding of PR and marketing concepts and practices
• Ability to work independently as well as in a team environment
• Strong attention to detail
• Proficiency in Microsoft Office Suite, including Outlook, Word, PowerPoint and Excel
• Excellent writing and proofreading skills
• Well-organized, able to work with tight deadlines
• Fluency with AP Style
• Ability to maintain confidentiality
• Ability to maintain professional standards of tact, discretion, positive attitude and appearance
• Some travel required

WORK ENVIRONMENT & PHYSICAL DEMANDS:

This job operates in a clerical, office setting. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.

PHYSICAL REQUIREMENTS

Sedentary work: Exertion of physical strength to lift, carry, push, pull, or otherwise move objects up to 10 pounds. Work involves sitting most of the time.  Walking and standing is often necessary in carrying out job duties.

VISUAL ACUITY

Worker is required to have close visual acuity to perform an activity such as:  preparing and analyzing data and figures; transcribing; viewing a computer terminal; extensive reading.

DISCLAIMER

Fox Rothschild LLP is under no obligation to provide sponsorship for this position. Applicants must be currently authorized to work in the United States on a full-time basis now and in the future.

The above is intended to describe the general content of and requirements for the performance of this job.  It is not a contract or employment agreement and is not to be construed as an exhaustive statement of all functions, responsibilities, or requirements the employee may be required to perform, and the employee may be required to perform additional duties. Additionally, management reserves the right to review and revise the job description at any time. Employment with the firm is at-will.  Employees must be able to satisfactorily perform all of the essential functions of the position with or without a reasonable accommodation.  If an accommodation request would cause an undue hardship or a safety concern, the individual may not be eligible for the position.