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Digital Experience Intern

AAA - The Auto Club Group
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---JOIN THE TEAM COMMITTED TO DRIVING YOUR CAREER FORWARD--- 

Why Intern with the AAA The Auto Club Group (ACG) 

The ACG Internship Program aims to provide a rich, relevant, and rewarding experience for college students. Interns will have weekly touch-bases with the Internship Team and meet virtually with executives from around the organization. The goal of the program is to provide interns the opportunity to connect, network, and grow as they work on department-specific projects and is designed to enhance the skills and abilities of young professionals as well as to identify and attract future talent for our organization. 

In this position with the AAA ACG Digital Marketing team, you will: 

  • Create digital marketing journeys and measure campaign effectiveness
  • Implement, measure, and report on website A/B tests
  • Create website CMS content
  • Collaborate with business stakeholders to identify and test digital experience solutions, including personalization
  • Leverage website analytics to identify areas for improvement & optimization

A DAY IN THE LIFE of a Digital Experience Intern 

ACG is seeking an outgoing, motivated student to join our team as a Digital Experience Intern. In this position, you will have the opportunity to: 

  • Drive real, measurable impact through A/B testing & website optimization/personalization
  • Analyze and help improve ACG’s overall digital experience
  • Learn more about ACG’s business lines, including Membership, Insurance/Financial Services, and Travel
  • Collaborate with stakeholders across the entire Marketing organization, across all business lines

WE ARE LOOKING FOR CANDIDATES WHO 

Required Qualifications:  

Must be: 

  • At least a junior currently enrolled in a bachelor’s degree program at an accredited university, studying a related field (e.g., Marketing, Consumer Behavior, Computer Science, Analytics, Business Administration, etc.) with a 3.0 GPA minimum 
  • Legally authorized to work in the U.S 

Must have:  

Skills: 

  • Strong interpersonal skills, communication skills (oral and written), organization skills, and strong situational adaptability  
  • Strong analytical and critical thinking skills 
  • Strong problem-solving skills and attention to detail 
  • Ability to work in a fast-paced, dynamic environment 
  • Ability to multi-task and appropriately prioritize tasks to ensure timely solutions to problems that meet business line goals 
  • Experience with PC software applications (e.g., Word, Excel, PowerPoint, etc.)  
  • Familiarity with web browser development tools and CMS platforms
  • Familiarity with Google Analytics or other website performance analysis tool

Knowledge of: 

  • Basic understanding of statistics and data analysis
  • Familiarity with creating and interpreting website traffic reports and A/B testing scenarios

Ability to: 

  • Learn the full range ACG products, services and functions to perform the responsibilities of assigned job 
  • Assist internal/external stakeholders in response to questions, requests and resolution of problems 
  • Review records, system files, reports, etc. to ensure correct information is reflected and/or assigned 
  • Gather data and prepare/track reports 
  • Assist and/or develop reports/presentations/recommendations for management review 
  • Communicate effectively with others in a work environment and with the public 
  • Rotate within department/field location to cross-train on various business line functions  
  • Work independently and on teams 

Preferred Qualifications:  

  • Ability to learn and adapt to corporate cultures and processes and provide own relevant and effective experience and best practices 
  • Be comfortable in an environment where responsibilities are broadly defined, resources are limited, and collaboration is critical to success 

Supervisory Responsibilities:

None 

Compensation and Time Commitment   

The Auto Club Group will provide compensation of $19.50/hour for 40 hours/week. The interns will be expected to report during the hours of 9:00am – 6:00pm (ET) Monday through Friday for the duration of the program’s twelve (12) weeks. Our summer internship runs from May 19th through August 8th, 2025. 

Work Environment  

This position is currently able to work remotely from a home office location for day-to-day operations unless occasional travel for meetings, collaborative activities, or team building activities is specified by leadership. This is subject to change based on amendments and/or modifications to the ACG Flex Work policy.