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Social Media Content Creator

Marketing Role - Social Media Content Creator
Join Catch Social and help us make studying smarter, not harder!

At Catch Social, we are seeking a highly motivated Social Media Content Creator to support the marketing efforts for TLDL, our innovative note-taking and study app. TLDL is designed to empower students by simplifying the learning process with AI-generated notes, flashcards, quizzes, and study guides. Available on iOS and the web, TLDL is on a mission to transform how students approach their academic journey.

In this role, you will play a crucial part in expanding our presence on social media, with a specific focus on TikTok and Instagram. You’ll help craft content that resonates with students while driving engagement and brand awareness.

Key Skills and Areas of Focus:

  • Content Creation: Develop creative, student-centric content that highlights the benefits of TLDL.
  • Posting Strategy: Ensure consistent and timely distribution of content to reach the right audience effectively.
  • Competitor Research: Stay updated on emerging trends in education, technology, and social media to keep our strategies fresh.
  • Content Optimization: Collaborate with our team to brainstorm and implement strategies for maximizing content performance.

Responsibilities:

  • Social Media Account Setup:
    • Create dedicated TikTok and Instagram accounts for TLDL marketing under the branding “studywith(insert first name).”
  • Content Development & Distribution:
    • Post engaging, original content based on our strategy and your insights into what performs best.
    • Publish 10-15 pieces of content every two weeks across TikTok and Instagram
  • Audience Engagement:
    • Write humorous and relatable captions tailored to a student audience.
    • Incorporate trending hashtags to boost visibility and engagement.
  • Ongoing Communication:
    • Stay in sync with the team via GroupMe to share updates and coordinate efforts.

Time Commitment:

  • Approximately 15-20 minutes per day to complete daily tasks.

Compensation:

  • $100 bi-weekly plus $0.50 for every 1,000 views generated from your posts.

What We’re Looking For:

We’re seeking someone who is:

  • Creative and passionate about social media.
  • Familiar with TikTok, Instagram, and YouTube trends.
  • Experienced with content creation.
  • Organized and able to manage tasks independently.
  • Eager to contribute to the growth of an innovative app designed to make students' lives easier.

At Catch Social, we’re dedicated to creating a supportive and enjoyable work experience. If you’re ready to bring your creativity and social media savvy to the forefront, join us in helping students succeed with TLDL!