Marketing Activation Intern

As the Marketing Activation Intern, you will work collaboratively with the Marketing team to plan and execute activation strategies for key partnerships designed to grow the Central Bank brand. Your primary focus will be our university, sports and community partnerships. In addition, you will collaborate with other summer interns on a group project, while having the opportunity to immerse yourself in Central Bank through job shadowing, lunch & learns, executive panels, professional development, and volunteer & social activities.

Summer Internship Program Dates:

• June 2nd, 2025 – August 1st, 2025
• Schedule: Monday – Friday 8:00am – 4:00pm

How You'll Contribute to the Team:

• Partnership Event Activation
  • Assist with planning and execution of activation scenarios based upon the strategic marketing plan.
  • Assist with on-campus partnership activations.
  • Maintain awareness of University trends and provide constructive recommendations to maintain effective activations.
• Sports Marketing
  • Assist with game day partnership activations & planning prior to events.

Competencies:

• Relationship Building - Ability to develop and build strong relationships with clients and internal stakeholders.
• Marketing Expertise -- Ability to partner with Marketing to create and communicate internally through a variety of formats and mediums
• Administrative Support -- Ability to anticipate needs and take appropriate action to prevent or resolve administrative issues quickly.
• Ability to coordinate activities involving large groups of people inside and outside the organization.
• Communication -- Strong ability to effectively communicate (oral and written) with multiple levels of the organization (internally and externally).

Requirements:

• Sophomore Junior or Senior majoring in Marketing, Communications, or similar field of study.
• High School Diploma
• Attention to detail required
• Must possess good judgment skills and the ability to handle confidential information
• Strong customer relations skills and ability to communicate and work well with employees and customers in a cooperative, positive manner
• Valid driver's license and ability to travel throughout the bank footprint

About Central Bank

At Central Bank of the Midwest, our roots run deep in the communities that define our footprint and the ones that shape our culture.  Some are defined by geography, while others bring us together through shared experience, values, lifestyle or goals. 

Our Associates are the Bank, and Everyone is welcome here.  We believe in the diversity of culture, experience, thought and values to create better conversations – and thus – better decisions around the most important issues we face as an organization and community of professionals.

Central Bank of the Midwest is committed to building an inclusive culture that opens a world of opportunity for our team, customers, and every community within our reach.  We embrace people and opportunities, engage with our time, talent and resources, and elevate relationships through added value.  With a shared commitment to our core values, we RISE together!  We RISE by lifting others.  These words provide a benchmark for our motives, and compass to guide our words and actions.  We pledge to create and sustain a culture of belonging, where we can learn, understand and support the differences that make us better – together.