Marketing Intern, Chartwells Higher Ed / Texas A&M University - Corpus Christi
In this role, you will work closely with the Marketing Manager to implement and promote the dining program here at Texas A&M University - Corpus Christi. This involves research to understand the needs of the target market, planning & brainstorming, promotions & advertising through various platforms, and implementation. This is not your average internship; you will be spearheading various projects and will be able to request assignments to expand your knowledge base. This is a wonderful opportunity for anyone interested in the field of marketing.
The Requirements:
• Excellent communication skills, written and verbal
• Customer service experience/knowledge
• Knowledge of social media platforms
• Good to better interpersonal skills
• General interest and knowledge
• Knowledge of graphic design tools is a plus (Canva and/or Adobe Programs)
• Prior marketing related experience is a plus
• Photography
• Understanding of digital marketing channels (Instagram, Facebook, Twitter)
• Content Creation
• Organizational Skills
• Creative Thinking
• Video Creation/Editing
• Able to work in a team environment.
Bonus Points:
• Volunteer Experience
• Involvement in any Campus Organizations
• Analytics Skills such as tracking/measuring data.
Job Responsibilities (May include any or all):
• Assist with planning, organizing and hosting events
• Assist with Dine on Campus
• Assist in social media calendar development and promotions
• Act as a brand representative
• Conduct marketing audits
• Conduct general administrative tasks
• Complete Marketing Boot Camp
• Surveying students to collect marketing research
• Create marketing materials to numerous specifications
• Manage signage in multiple locations
• Assist with the creation of concepts, campaigns, and imagery to effectively communicate messages to the target market
• Manage website and social networking profile content
• Attend meetings or other events as required
Learning Objectives:
• Demonstrate awareness, understanding and skills necessary to work in a diverse environment
• Learn how to create and implement a marketing plan
• Learn how to conduct market research and use it to generate a larger audience or increase buy-in
• Learn how to use multiple platforms and strategies to effectively promote a brand