Social Media, Public Relations & Marketing Intern
SPARKS is seeking a dynamic and proactive Public Relations, Social Media & Marketing Intern to support the planning and execution of innovative public relations, social media and marketing activities for our diverse client portfolio. The ideal candidate should possess a strong understanding of specialty consumer lifestyle products (beauty, fashion, food/beverage, home, technology, children’s toys) and a genuine enthusiasm for gaining hands-on experience in all aspects of PR and marketing, from concept development to campaign execution. We are looking for a highly organized, creative, and detail-oriented individual who thrives in a fast-paced, time-sensitive work environment and excels at multitasking. This position offers the flexibility of remote work.
Duties / Responsibilities:
- Write creative & compelling marketing collateral for clients (including product descriptions, brand/product pitches, press releases, etc.).
- Proactively pitch media outlets and secure high-profile national press placements.
- Develop & implement marketing, social media, and public relations strategies tailored to each client's needs.
- Draft customized email pitches to engage media, influencers, and potential partners.
- Build and maintain relationships with key press contacts and industry influencers.
- Identify and coordinate strategic brand partnership opportunities to amplify client exposure.
- Create collaboration opportunities with highly engaged social media influencers and lifestyle brands for client cross-promotional partnership initiatives.
- Perform weekly client duties, i.e. create PR activity reports, manage press updates, support client calls, etc.
- Proactively seek to find and present new, creative & impactful ways to promote client product/services.
- Implement marketing plans for client launches.
- Coordinate deskside appointments for successful press tours for all clients.
- Maintain and update extensive media lists for each client, ensuring accuracy and relevance.
- Execute targeted email campaigns and manage all follow-up correspondence.
- Create custom pitches about clients’ news/launches to engage media, influencers, and celebrity figures in partnership opportunities
- Research new business opportunities.
- Take an active role in helping to orchestrate client events.
Qualifications:
- Working towards a Bachelor’s Degree (or have already graduated).
- Exceptional writing and communication skills, with the ability to craft compelling narratives.
- Strong attention to detail and excellent organizational skills
- A proactive, positive, and can-do attitude, with a willingness to learn and take direction.
- Demonstrate time management skills and the ability to prioritize tasks effectively.
- Outstanding work ethic and comfortability working remotely.
- Self-motivated, entrepreneurial mindset with the ability to multitask and adapt to changing priorities.
- Proficiency in Adobe Creative Suite is a plus.
- Previous work or internship experience in the Public Relations or Marketing field is preferred but not required for candidates.