Digital Marketing, Blogging & Social Media Intern

The Digital Marketing, Blogging & Social Media Intern, aka “The Blogger,” works on-site daily at one of our award-winning Headfirst Summer Camps locations. The Blogger is responsible for packaging and promoting the camp experience to enrolled families via a camp blog and various social media channels that are updated throughout the day with photos, videos, and captions to give families insight and visibility into their camper’s activities. A successful team member will possess excellent communication skills and the attention to detail necessary to create exceptional work products representative of the Headfirst Companies’ brand.

. Camper ages: 3-12 years old

Activities include: art, story time, sports, music, moon bounce, playground, STEM, aquatics, court and field sports, team building, snack, lunch, group games

Schedule: 

• In-season: (late June through August):8:00 am – 3:30 pm Monday – Friday 
• One week of pre-camp training takes place at Headfirst Headquarters in Washington, DC in June

Compensation: $550 / week

• Bring Our Brand to Life
  • Become a brand master of Headfirst Companies and Headfirst Summer Camps
  • Collect content on day-to-day activities while adhering to proper safety, privacy, and photography policies to give parents and families insight into the camp day and activities
  • Upload posts to the blog site and Headfirst social media channels while creating captions and content for posts
  • Capture the diversity of campers and programming activities on the blog and in social media posts
  • Provide insight for enrolled families on programs, policies, and procedures through the blog
• Develop Your Brand Skills
  • Create varied forms of social media content – both written and multimedia – to engage enrolled and prospective camp families, as well as other stakeholders and online audiences
  • Adhere to Headfirst Summer Camp brand guidelines while creating original content utilizing premade branded elements 
  • Assist in the development of print and online marketing materials as needed
  • Express Headfirst Companies ethos, mission, and brand through consistent and compelling content updates
• Handle the Curveballs
  • Be open-minded and willing to get out from behind the camera especially when camper emotional or physical safety, or development is at stake
  • Take on additional responsibilities & tasks as identified or requested by Headfirst leadership
• Represent Headfirst for Families & Facility Partners
  • Represent the Headfirst brand daily to families at carpool and school facility partners and guests throughout the summer by being enthusiastic, hands-on, and in uniform
  • Actively participate in our efforts to take care of our camp facility and community
• Be an Active Member of the Camp Team
  • Arrive on time, communicate schedule changes promptly, be a loyal and consistent team member who shows up for the campers and your team
  • Adhere to Headfirst Cell-Phone free policy, powering down and putting away cell phones for the duration of shift. 
  • Execute morning and afternoon carpool as a key player, welcoming each family to camp by name with fantastic dance moves and coordinated carpool procedures
  • Participate in weekly post-camp meetings with your fellow interns at other camp locations to trade  feedback and best practices. 
  • Adhere to the Headfirst Cell-Phone free policy, powering down and putting away cell phones for the duration of shift.Currently enrolled at an accredited undergraduate institution.
• Experience: 
  • Majors in business, communications, English, marketing, photography, and public relations viewed favorably.
  • Experience working in Canva, Photoshop, and Premiere Rush (or an equivalent video editing software) preferred
  • Experience with photography/videography with a DSLR camera preferred
  • Proficiency in social media, including Instagram, Facebook, and Twitter. 
  • Demonstrated verbal and written communication skills. 
• Must be able to:
•  
  • Work around small children including, sitting, standing, running, and climbing stairs for the full day.
  • Work in hot and outdoor environments while actively supervising campers and participating in dynamic activities for extended periods of time. 
  • Lift and carry up to 30 pounds occasionally.