Senior Manager of Marketing & Revenue Forecasting
The Senior Manager of Marketing & Revenue Forecasting manage the revenue forecasting process within the Marketing department to ensure that goals, objectives and growth trends align with forecasted revenue performance. Develop and execute an analytical framework that effectively measures subscriber and revenue performance throughout the marketing and sales pipeline.
MAJOR DUTIES AND RESPONSIBILITIES
Develop companywide revenue forecasts/budgets and measure performance to plan.
Investigate marketing and revenue performance to identify factors that drive performance, describe reasons for variance from plan and identify potential levers to accelerate growth.
Complete analysis to explain monthly, quarterly and yearly variances on revenue performance metrics vs plan.
Work effectively with large datasets to manipulate raw data into meaningful information.
Enhance current revenue models by increasing data integration and automation standards within the model without compromising the accuracy of the information.
Create subscriber revenue analyses to include average revenue per customer and net contribution per customer metrics.
Master the story behind the numbers. Be responsible for the accuracy and the predictability of the revenue forecast.
Partner closely with Finance for performance analysis, executive reporting, revenue allocations and logic, direct cost drivers and activity allocations to markets.
Assist in ad hoc information and reporting requests from the business unit leaders.
Perform other duties as required by supervisor.
Skills/Abilities and Knowledge
Ability to read, write and speak the English language to communicate with others in a clear, straight-forward, and professional manner
Ability to professionally interact with others to gain support for ideas, proposals, projects and solutions
Ability to build and foster collaborative relationships by developing, maintaining and strengthening partnerships with others inside or outside the organization
Knowledge of budgets, P&L reports, systems and procedures
Knowledge of Broadband, cable television, and Mobile products and services
Process and systems thinker - Comfortable working in complex environments, process oriented and able to conceptualize the entire lead and customer lifecycle
Service oriented - Patient, empathetic, great communicator, customer focused
Detailed and analytical - Understands numbers, data, the need for measurable processes; detail oriented; ability to project manage
Passionate and a problem solver - Enthusiastic about relevant topic or skill, pushes boundaries
Technically astute – Proficient with database applications and writing complex queries against the data to effectively resolve problems
Ability to translate detailed trends and statistics into executive-level reporting and presentations
Ability to prepare, analyze, and interpret complex customer and revenue reports and information
Ability to communicate orally and in writing in a clear and straightforward manner
Ability to prioritize and organize effectively
Ability to develop models to analyze and interpret data, using business intelligence (BI)/analytics tool
Strong technical skills including Excel, Essbase, PowerPoint, Word, Access and SQL
Bachelor’s degree in Marketing, Statistics, Finance, Economics or related field
Related Work Experience
Modeling experience - 6+ years
Technical skills, including SQL - 5+ years
Marketing/financial analysis experience - 6+ years
Budget and forecasting preparation or related experience - 6+ years
Management experience - 3+ years
Skills/Abilities and Knowledge
Knowledge of Broadband, Cable television and Mobile products and services
Essbase and MicroStrategy
Office environment- in Stamford CT office daily.
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