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Social Media Internship *WINTER SEMESTER*

Social Media Internship


*WINTER SEMESTER: *JANUARY - MAY*



About Detroit PAL

Detroit PAL is a non-profit organization with the mission of Helping Youth find their Greatness. The organization is positively impacting the lives of 12,000 youth each year through athletic and enrichment programs. PAL also empowers the community by training 1,700 volunteers and coaches, by creating safe places for kids to play, and by running quality programs which keep young people healthy and active. Detroit PAL's home office is located at the Old Tiger Stadium on Michigan near Trumbull, which is a hub of programming excellence for youth in and around Detroit.




Key Responsibilities

-Develop and implement a key internship project that assists the organization and staff
-Work directly with the Social Media Manager to manage the needs and responsibilities of social media platforms, including Instagram, Facebook, Twitter, TikTok, and LinkedIn
-Assist with developing ways to increase followers and engagement on all social media platforms, especially TikTok
-Keep up with social media trends and capture creative content/skits that align with PAL's mission to engage and encourage followers
-Work directly with senior non-profit leadership
-Work across the organization on multi-departmental projects



Desirable Credentials, Skills, and Traits

-Able to work in a team environment
-Willingness to take the initiative and drive progress
-Excellent Internet and Social Media research skills
-Knowledgeable about creating and posting content on social media platforms, including TikTok, Facebook, Instagram, Twitter, and LinkedIn
-Working knowledge on video and photo editing software
-Solid project management skills
-Good attention to detail and organization
-Decent writing and communication skills
-High standards for excellence in execution



General Internship Objectives

-Understand the goals and objectives of the Detroit PAL and the projects being conducted by program and administration staff
-Gain a better understanding of the uniqueness of running youth development programs in an urban environment
-Develop an understanding of the programmatic process from development to execution to evaluation
-Learn more about non-profits and program management
-Develop an understanding of how programs and fundraising work together at a non-profit



Next Steps

To apply for the position please email your resume and cover letter to intern@detroitpal.org.