Marketing/PR Intern
Marketing/PR Intern
The Marketing Intern will support the organization’s marketing and communications efforts ensuring alignment and consistency across various platforms. This position reports to the Marketing and Knowledge Management Manager.
Responsibilities
- Help develop & disseminate marketing and communications content including but not limited to blog content, social media content, e-newsletters, email blasts, and print materials in line with marketing plans
- Assist with implementing marketing strategies that target youth (ages 5-25) in the U.S. and Canada so as to increase their engagement as Book Drive Organizers (BDOs) and ALP Youth Ambassadors
- Enhance ALP storytelling by writing impact stories on US volunteers and African beneficiaries
- Conduct market research to identify new marketing and PR opportunities to promote specific programs and help with team decision-making for current and potential projects
- Assist in search engine optimization include link building to other sites
- Help promote positive PR and increase media coverage in geographic areas with good marketing potential or organizations with high likelihood of BDO recruitment (e.g., H.S. service clubs)
- Assist in placing targeted ads in print magazines and digital platforms
- Help track and report on social media, website, and email marketing analytics
- Assist in creating engaging support materials for book drive organizers
- Help curate & organize digital assets including photos, BDO stories, thank you letters, etc.
- Assist with website and social media content creation including developing video, graphic, and written content as needed
- Work on multiple projects and priorities simultaneously
- Support with other administrative duties as they arise
Details:
- Part-time : 20 hours per week
- Pay: $18/hour
- Location: This is a remote position. Regular meetings are conducted via Zoom/Skype teleconference.
Skills & Requirements:
- Self-starter with exceptional organizational and communication skills
- Strong writing skills
- Experience carrying out marketing campaigns on social media platforms (Facebook, Instagram, Twitter, etc.)
- Experience with graphic design required
- Video experience strongly preferred
- Ability to work independently and complete tasks with minimal supervision
- Ability to carry out multiple projects, organize priorities, and manage a flexible schedule
- Interest in literacy, libraries, education, youth development, and/or development in sub-Saharan Africa
- Experience or strong interest in working with non-profit organizations
- Fully remote position; residence in SF Bay Area preferred
- Prior experience working remotely preferred
To apply, please email the following to laurenshade@africanlibraryproject.org:
- Cover letter detailing how your experience matches each bullet in the required and preferred skills list and both your personal and professional interest in ALP’s mission.
- Resume
- Three professional references
- This position is subject to a background check.