Digital PR / Public Relations / Media Relations Intern

The Mission

Get PracticeGrowth and our clients cited, quoted, featured, and talked about in the places tax and accounting professionals actually read and listen. Digital PR is how a niche agency earns authority: expert commentary in industry publications, podcast and newsletter features, and mentions that make firms findable — by people and by AI search alike.

What You'll Do

• Research the tax and accounting media landscape: industry publications, blogs, newsletters, podcasts, and professional communities where our clients' expertise belongs.
• Build and maintain media and outreach lists — editors, writers, podcast hosts, and newsletter creators in the profession.
• Draft pitches and expert-commentary responses (including journalist request platforms) in our brand voice, with AI-assisted review before anything goes out.
• Help place thought leadership: guest commentary, quotes, podcast appearances, and features for PracticeGrowth leadership and client firms.
• Monitor coverage and mentions of PracticeGrowth and our clients, and track what earns pickup.
• Work with AI every day: you'll have access to our AI tools and agent workflows to research outlets, draft pitches faster, and personalize outreach at scale — while you make the final call on what sounds human.

What You'll Learn

• How digital PR actually works in a niche B2B industry: sourcing opportunities, pitching, follow-up, and placement.
• How to work alongside AI tools professionally: prompting, drafting with AI assistance, and editing AI output into something that sounds like a person — a skill every marketing and PR team now expects.
• Writing pitches and expert commentary that busy editors actually answer.
• Why earned mentions matter for search and AI visibility, and how agencies measure PR outcomes.
• A portfolio of published placements and outreach work, plus a recommendation letter on successful completion.

Who You Are

• A current college student in public relations, marketing, communications, journalism, or a related field (other majors welcome if you write well and love media).
• A strong, persuasive writer who can match a friendly, professional tone.
• Excited to work with AI tools as part of your daily workflow (we provide access and training — no prior AI experience required).
• Curious about how stories get placed — you read newsletters, follow industry voices, and notice who gets quoted.
• Reliable, organized, detail-oriented, and comfortable working remotely with weekly check-ins.

Our Ground Rules (read carefully)

PR at PracticeGrowth is genuine: we pitch real expertise to relevant outlets, we never buy fake coverage, never spam journalists with copy-paste blasts, and never invent credentials or results. We represent real firms in a professional community of CPAs and firm owners, and every pitch carries their reputation — and ours.

Details

• Compensation: $15/hour. This is a paid internship. If your school also offers academic credit for paid internships, we are happy to complete any employer paperwork, learning agreements, and evaluations your program requires.
• Hours: 10-15 hours/week, flexible around your class schedule.
• Location: Fully remote.
• Openings: 5 (we are building a small team; the first cohort starts with 5).
• Duration: One semester, with the option to extend by mutual agreement.

How to Apply

Apply through Handshake with your resume and a short note (3–5 sentences). Writing samples welcome.

About PracticeGrowth

PracticeGrowth.Tech is a digital growth agency built for one niche: tax and accounting firms. We build AI-powered websites, run growth campaigns, and set up AI front-desk and CRM systems for CPAs, enrolled agents, bookkeeping firms, tax firms, and tax resolution practices across the US — and we build public visibility for our agency and our clients.