Social Media Fall Intern

About MOGL

MOGL is the leading athlete influencer platform empowering athletes to monetize their personal brands through true influencer marketing and sponsorships. We match athletes with brands for influencer marketing campaigns that drive results — enabling brands to reach their target audience through targeted campaigns and authentic storytelling.

As a Social Media Fall Intern, you will help grow MOGL’s social media presence by actively engaging with the athlete and brand communities across social platforms.

This is not just a “schedule some posts” role. Your primary responsibility will be to participate in conversations, provide value, build relationships, and help MOGL become a trusted voice in the communities we serve.

You will spend approximately one hour per day, five days per week (5 hours/week) managing and engaging through MOGL’s social media accounts. This is a paid internship at $15/hour.

To be considered, you need to submit links to your active social media profiles. We want to understand how you use social media, the communities you participate in, the audience you have built, and how you engage with other people online.

>> Include links to your Instagram, TikTok, X, YouTube, LinkedIn, or other relevant public social profiles in your resume or in a separate document.

Responsibilities

1. Community Engagement & Relationship Building

• Actively engage with athletes, universities, brands, marketers, and other relevant communities from MOGL's social accounts.
• Comment thoughtfully on relevant posts and participate in conversations rather than simply promoting MOGL.
• Answer questions when appropriate and help provide useful information about athlete influencer marketing, NIL, social media, and related topics.
• Identify opportunities for MOGL to add value to conversations happening across social media.
• Build familiarity and trust with athletes, brands, universities, and others within MOGL's target audiences.
• Engage consistently with followers, commenters, and relevant accounts to help turn social media interactions into long-term relationships.

2. Social Media Publishing

• Publish content to MOGL's social channels based on an established content calendar and internal marketing priorities.
• Adapt captions, messaging, formatting, hashtags, and other elements to fit the norms of each platform.
• Help identify timely opportunities to participate in relevant sports, creator, NIL, and marketing conversations.
• Ensure MOGL maintains an active, authentic, and consistent presence across its social channels.

3. Social Listening & Trend Identification

• Monitor conversations and trends across Instagram, TikTok, YouTube, Facebook, LinkedIn, and other relevant platforms.
• Identify trending topics, formats, memes, questions, and conversations that MOGL should participate in.
• Pay particular attention to the language athletes and brands use when discussing NIL, sponsorships, influencer marketing, paid social, and the creator economy.
• Surface recurring questions, pain points, and interesting conversations to the MOGL team.
• Help MOGL better understand how our athlete and brand audiences communicate and what they care about.

4. Audience Growth

• Help grow MOGL's follower count and engaged audience across social platforms through consistent organic engagement.
• Identify accounts, communities, conversations, and content where MOGL should have a presence.
• Experiment with different engagement approaches and help determine what drives profile visits, followers, conversations, and meaningful interactions.
• Track basic social performance including follower growth, engagement, reach, and other relevant metrics.
• Share observations about what is working and recommend opportunities to improve MOGL's social strategy.

5. Brand Voice & Community Understanding

• Learn and represent MOGL's voice when interacting publicly through company accounts.
• Understand the differences between MOGL's two primary audiences — athletes and brands — and communicate appropriately with each.
• Develop a strong understanding of college sports, NIL, athlete influencer marketing, and the broader creator economy.
• Help make MOGL feel like a knowledgeable member of these communities rather than a company simply trying to market to them.

Qualifications

• Strong interest in sports, particularly college sports and athlete culture.
• An active personal presence on one or more major social platforms such as Instagram, TikTok, X, YouTube, Facebook, or LinkedIn.
• Demonstrated understanding of how people communicate, build communities, and participate in conversations on social media.
• Comfortable commenting, responding, and communicating publicly through a company's social media accounts.
• Strong written communication skills with an ability to write conversationally and adapt your voice to different platforms and audiences.
• Ability to use ChatGPT/Claude without producing “AI Slop”
• Curious, willing to learn, and interested in experimenting with new approaches to social media growth.
• Familiarity with current social media trends, platform culture, creators, memes, and online communities.
• Reliable and able to consistently dedicate approximately one hour per weekday to the role.
• Interest in NIL, influencer marketing, social media marketing, or the creator economy is a plus.

What You'll Gain

• Hands-on experience managing social media for an innovative sports-tech startup.
• Direct experience developing and executing an organic social media growth strategy.
• A deeper understanding of community management, social listening, audience development, and brand voice.
• Exposure to college athletes, national brands, influencer marketing, NIL, and the creator economy.
• The opportunity to directly influence how MOGL communicates with and grows its athlete and brand communities.
• Experience analyzing what drives engagement and translating those insights into a stronger social strategy.