Social Media Shop Live Host
About the Role:
Are you obsessed with the latest fashion trends and love connecting with people on camera?
We’re looking for a confident, high-energy, and fashion-forward Live Host to join our talent pool &
represent Gilt.
In this role, you’ll host dynamic live selling streams right from our studio in Boston’s Seaport
District. You’ll style products, engage with a live audience in real-time, and convert viewers into
loyal shoppers through entertaining, authentic live commerce.
Key Responsibilities:
- Host Live Streams: Lead interactive Social Site Live session showcasing our fashion
collections.
● Drive Engagement & Sales: Present clothing & accessories while discussing fit, fabric, and
styling tips, and answer viewer questions in real-time from viewers to build rapport and
boost conversions.
● Bring the Energy: Maintain high enthusiasm, charm, and professionalism throughout
extended live broadcasts & social teasers
● Collaborate & Strategy: Work closely with our production and marketing team to plan live
promotional hooks, flash sales, and content flow.
Experience and Background Needed:
- Fashion-Obsessed: A strong passion for trends, styling, and talking about apparel naturally.
● Camera-Confident Personality: Outgoing, charismatic, and comfortable being live on
camera for multi-hour sessions.
● Live Social Media Hosting Experience: Prior experience in live commerce (TikTok Shop,
TalkShopLive, Whatnot, Instagram Live, etc.) is strongly preferred.
● Quick Problem Solver: Ability to improvise and quick to pivot while conducting live chat
commentary and keep engagement on the stream moving at a productive pace. - Schedule Flexibility: Required to support a dynamic, testing-based production
calendar
○ Core Days: Wednesdays, Thursdays, Fridays (with occasional Saturdays).
○ Production Windows: Must be available for both day and evening testing blocks:
■ Mid-Day Block: 12:00 PM – 3:00 PM EST
■ Evening Block: 6:00 PM – 9:00 PM EST
Education
High school diploma or equivalent; associate's or bachelor's in communications, marketing,
theater, broadcasting, or a related field preferred
Years of experience
● 1–3 years of on-camera, live-streaming, broadcast, or public-facing presentation experience
(live commerce, QVC/HSN-style selling, or TikTok/Instagram LIVE strongly preferred)
● 1-3 years of hands-on experience in on-camera hosting, content creation, or live selling
considered in lieu of a degree
● 1-3 years of work experience within live audience engagement
● Prior experience in retail, sales, or product demonstration a plus
Technical skills
● Operating live-streaming setups (ring lights, mics, cameras, teleprompters) and
troubleshooting basic AV issues
● Working familiarity with the Social Media Live platforms—pinning products, running
promos, managing the live cart, and reading real-time engagement
● Ability to interpret live metrics (viewer count, GMV, conversion, engagement) and adjust
delivery accordingly
● Advanced understanding of social media content trends and short-form video best
practices