Social Media / Web Coordinator
The Social Media and Website Coordinator is an unclassified position reporting to the Director of Communications. This position is responsible for a variety of responsibilities including, but not limited to, website maintenance, social media presence, and video development to support the Kansas Department of Labor.
Core Responsibilities:
Social Media
- Manage the day-to-day operations of KDOL's social media accounts including, but not limited to, usernames, passwords, inboxes, etc.
- Create and share a social media calendar based on the strategic plan developed by the Director.
- Design and post social media content/graphics from the social media calendar, campaigns and events.
- Monitor social media posts.
- Maintain unified brand voice across different social media channels.
- Execute emergency messaging when needed.
- Review analytics and create reports on key metrics.
Website
- Develop and maintain content on website.
- Serve as key contact to communicate approved content to the public when IT problems arise.
Video
- Create and edit videos as needed.
Other
- Serve as backup to the Graphic Designer.
- Serve as back up to the Director for duties such as meetings with division directors and the GO.
- Other duties as assigned.
Minimum Qualifications:
- Four (4) years experience in a communications, graphic design, marketing or related field.
- Valid driver's license
Preferred Qualifications:
- Bachelor's degree in Communications, Marketing or related field.
- 2-5 years’ experience as a social media coordinator or similar role in a professional setting
Special Knowledge, Skills and Abilities:
- Excellent knowledge of Facebook, X, Instagram, LinkedIn, YouTube and other social media platforms
- Social media best practices, emerging trends and strategies
- Strong understanding of social media key performance indicators, analytics, tracking and reporting
- Excellent written, verbal and visual communication skills
- Strong organizational and multi-tasking skills
- Strong knowledge of Microsoft Office Suite - Word, Outlook and Excel
- Knowledge of Canva, Granicus, and Adobe Creative Suite