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  • Improving the practice's website and SEO
  • Local SEO/Google Business Profile strategy
  • Developing a social-media/content calendar
  • Creating educational blog/content ideas around the practice's specialties
  • Competitor and market research
  • Identifying referral sources and developing outreach strategies
  • Creating email/newsletter campaigns, if appropriate
  • Tracking website traffic, inquiries and marketing leads
  • Developing a marketing plan for attracting new clients
  • Researching directories and referral platforms relevant to therapists
  • Creating marketing materials for the practice
  • Helping develop the practice's brand and messaging