Marketing & Business Development Intern

About Liger Zelaya Financial & Tax Advisors

Liger Zelaya Financial & Tax Advisors is a growing accounting, tax, and advisory firm serving business owners, entrepreneurs, investors, and high-income individuals.

We're looking for a motivated Marketing & Business Development Intern who wants hands-on experience helping grow a real business.

This is not a traditional internship where you'll simply observe or perform administrative tasks. You'll work alongside our business development team and contribute to real marketing, prospecting, lead generation, and growth initiatives.

Key Responsibilities

Marketing & Social Media

• Assist with creating and scheduling social media content.
• Support content development for LinkedIn, Instagram, Facebook, and other platforms.
• Research relevant topics, trends, and content ideas related to business, taxes, accounting, finance, and entrepreneurship.
• Repurpose existing content into social posts, emails, videos, and other marketing materials.
• Assist with maintaining a consistent social media presence.
• Track engagement and identify content that performs well.

Email Marketing & Campaigns

• Assist with developing and launching email marketing campaigns.
• Build prospect and client nurture campaigns.
• Help create email sequences for webinars, events, offers, and educational content.
• Assist with email list management and segmentation.
• Monitor campaign performance, including open rates, click-through rates, and conversions.
• Test different messaging and approaches to improve campaign performance.

Business Development & Prospecting

• Research potential clients and strategic partners.
• Identify business owners, entrepreneurs, investors, and other prospects who may benefit from our services.
• Assist with LinkedIn and other outbound prospecting campaigns.
• Build and maintain prospect lists.
• Assist with outreach and follow-up campaigns.
• Track prospect activity and conversations in our CRM.
• Help identify new business development opportunities.

Marketing Automation

• Assist in building automated marketing and follow-up campaigns.
• Help create lead nurture sequences and workflows.
• Assist with CRM automation and lead tracking.
• Learn how different marketing tools and systems work together to create scalable business development processes.
• Help identify ways to automate repetitive marketing and sales tasks.

Business Growth Projects

• Assist with webinars, events, workshops, and other lead-generation initiatives.
• Conduct market and competitor research.
• Help develop marketing materials, presentations, and sales resources.
• Track key marketing and business development metrics.
• Participate in brainstorming sessions and contribute new ideas for
• growing the firm.
• Assist with special projects related to marketing, sales, and business development.

Qualifications

Required

• Currently enrolled in a college or university program.
• Interest in marketing, business development, entrepreneurship, finance, accounting, or business.
• Strong written and verbal communication skills.
• Organized and detail-oriented.
• Comfortable using technology and learning new software.
• Self-motivated and able to work independently.
• Willingness to take initiative and learn through hands-on experience.
• Professional and reliable.

Preferred

• Marketing, business, communications, entrepreneurship, finance, or accounting major.
• Experience with social media management.
• Familiarity with Canva or other design tools.
• Experience with LinkedIn.
• Familiarity with email marketing platforms.
• Experience with CRM systems.
• Interest or experience in marketing automation.
• Basic knowledge of AI tools and digital marketing.
• Previous internship, sales, marketing, or business development experience.

What You'll Learn

During this internship, you'll gain hands-on experience in:

• Digital marketing
• Social media marketing
• Email marketing
• Lead generation
• Sales prospecting
• CRM management
• Marketing automation
• Business development
• Campaign development
• Analytics and performance tracking
• Content strategy
• Client acquisition
• Business growth strategy

More importantly, you'll learn how a professional services firm actually generates and converts business.

What We're Looking For

We're looking for someone who is:

• Hungry to Learn – You don't need to know everything. We want someone who is curious and willing to learn.
• Proactive – You see something that needs to be done and take action.
• Creative – You bring new ideas and aren't afraid to test different approaches.
• Resourceful – You know how to research, figure things out, and find solutions.
• Organized – You can manage multiple campaigns, tasks, and deadlines.
• Results-Oriented – You care about whether your work actually produces results.
• Entrepreneurial – You want to understand how businesses grow and are interested in building something.

Qualifications

Required:

• Currently enrolled in a college or university program
• Interest in marketing, business development, entrepreneurship, finance, accounting, or business
• Strong written and verbal communication skills
• Organized and detail-oriented
• Comfortable learning new technology and software
• Self-motivated and able to work independently

Preferred:

• Marketing, business, communications, entrepreneurship, finance, or accounting major
• Social media experience
• Familiarity with Canva
• Experience with LinkedIn
• Familiarity with email marketing or CRM platforms
• Interest in AI, automation, or digital marketing

Internship Details

Duration: 3 months
Location: Remote
Schedule: Flexible, with availability during U.S. business hours as needed
College Credit: Available
Compensation: Internship position with potential transition to a paid role upon successful completion and demonstrated performance

The potential paid position will be based on performance, contribution, skills, and the needs of the firm.

Why Join Liger Zelaya?

You'll work directly alongside our leadership and business development team and gain exposure to real campaigns, real prospects, real systems, and real business growth initiatives.

You won't just learn marketing theory. You'll have the opportunity to execute, experiment, analyze, and contribute.

If you're a college student looking for more than a line on your resume and want to develop practical skills in marketing, sales, business development, and entrepreneurship, we'd love to meet you.