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Marketing Analyst

About KangaCode

KangaCode (kangacode.ai) is an early-stage EdTech startup on a mission to make coding education genuinely fun. Our platform wraps Python learning inside an adventure RPG — students write real code to cast spells, defeat bosses, and build worlds. We're a small, fast-moving team and this role has real ownership from day one.

What You'll Own

Content & Blog Writing

  • Research, write, and publish engaging posts on kangacode.ai/blog
  • Develop and manage an editorial calendar aligned with marketing goals
  • Repurpose blog content into social media assets and email copy

Social Media Management

  • Manage and grow our presence on Instagram, TikTok, LinkedIn, and X
  • Create short-form video, reels, and graphics that reflect our brand voice
  • Engage with our community and respond to followers consistently

Analytics & Traffic Growth

  • Track organic traffic and user behavior using GA4 and Google Search Console
  • Build weekly performance dashboards to report on content and channel KPIs
  • Identify growth opportunities and run A/B tests on CTAs and landing pages

SEO

  • Conduct keyword research using tools like Ahrefs or Semrush
  • Perform on-page and technical SEO audits on existing content
  • Support backlink outreach to grow domain authority

Brand & Identity

  • Maintain visual and tonal consistency across all channels
  • Help evolve KangaCode's brand voice and positioning as we grow

What We're Looking For

Must-haves

  • Currently studying Marketing, Communications, Computer Science, or a related field
  • Strong English writing skills — clear, concise, and audience-aware
  • Basic familiarity with analytics tools (GA4, Search Console, or equivalent)
  • Understanding of SEO fundamentals
  • Self-directed and comfortable in a fast-moving, ambiguous startup environment

Nice-to-haves

  • Experience with Canva, Figma, or CapCut
  • Familiarity with Python or basic coding concepts
  • A portfolio of blog posts, social content, or past campaigns
  • Bilingual in English and Mandarin
  • Prior experience in EdTech or gaming marketing

Why KangaCode

Conversion-track internship. This is a real pipeline. Outstanding interns receive full-time offers — we invest in the people who grow with us.

OPT & H-1B sponsorship. We actively sponsor work authorization for high-performing team members. International students on F-1 are strongly encouraged to apply.

Real ownership from day one. You won't be making decks no one reads. You'll own the blog, the social channels, and the traffic metrics directly.

Early-stage exposure. Learn how a startup builds a brand from the ground up. Work alongside the founding team and see every decision made in real time.

Mentorship & growth. Weekly 1:1s, structured feedback, and work you can actually put in your portfolio.