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Social Media Intern

Superwow
Email

Location: East Los Angeles, CA (Hybrid)
Schedule: Part-Time (15-25 hours/week)
In-Office: 2 days per week 

About Us

We are a family-owned food manufacturing company dedicated to building the next generation of innovative snack brands. Our portfolio includes La Reina, a modern rolled tortilla chip brand inspired by authentic Mexican flavors and East LA culture, and SuperWow, an award-winning better-for-you veggie puffed chip brand made with high-quality ingredients and bold, craveable flavors.

Position Overview

As our Social Media & Influencer Marketing Intern, you'll help grow the online presence of SuperWow and La Reina by creating engaging content, interacting with our communities and supporting influencer/PR outreach and campaigns. We’re looking for a creative, organized, and social media-savvy intern who loves content creation, food, and staying on top of social trends.

Responsibilities

Social Media

  • Assist with planning and executing the monthly content calendar 
  • Create and publish content across Instagram, TikTok, Facebook, and LinkedIn 
  • Write engaging captions that align with each brand's voice 
  • Stay current on social media trends and recommend new content ideas 

Content Creation

  • Develop, film, and edit short-form videos for TikTok, Instagram Reels, and Stories 
  • Capture product photography and lifestyle content 
  • Occasionally attend events, demos, and office activities during the evenings or on the weekends to capture behind-the-scenes content

Community Management

  • Monitor and respond to comments, direct messages, and tagged posts
  • Escalating customer service issues when needed 
  • Engage and reach out to creators, customers, and complementary brands 

Influencer & PR 

  • Research and identify opportunities with creators and brands who align with our brands 
  • Assist with influencer and brand outreach and relationship management 
  • Coordinate and pack sample and PR box shipments 
  • Track influencer partnerships and campaign performance 

Collaborations & Partnership 

  • Research local events, organizations, podcasts, and partnership opportunities 
  • Support community outreach initiatives 
  • Assist with giveaways and social campaigns 

Reporting

  • Track social media performance metrics, including follower growth and engagement 
  • Research competitor activity and emerging trends 
  • Provide weekly updates and recommendations 

Qualifications

  • Current college student or graduate in Marketing, Communications, Business, Digital Media, or a related field 
  • Valid driver’s license and reliable transportation for occasional store visits or events
  • Passion for social media, content creation, and digital marketing
  • Strong written and verbal communication skills 
  • Comfortable being on camera and filming content 
  • Familiarity with Instagram, TikTok, Facebook, and LinkedIn 
  • Experience editing short-form videos using CapCut, Canva, Adobe Express, or similar tools 
  • Highly organized with strong attention to detail 

Bonus Skills

  • Photography or videography experience 
  • Graphic design experience (Canva or Adobe Creative Suite) 
  • Experience using Shopify 
  • Familiarity with influencer marketing platforms 
  • Spanish language skills are a plus 

What You'll Gain

  • Real-world experience managing high-growth consumer brands 
  • Hands-on content creation and campaign execution 
  • Experience working with retail food brands sold in major retailers 
  • Portfolio-worthy marketing projects 
  • Mentorship from an experienced marketing team