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Mitsubishi Product Specialist

Description:

The Mitsubishi Product Specialist serves as the primary technical and commercial resource for Mitsubishi Automation products, supporting sales growth through application expertise, customer engagement, project development, and strong collaboration with both internal teams and Mitsubishi Electric. This role bridges sales, engineering, and customer support functions to drive business growth, deliver technical solutions, and maintain strategic customer relationships.

Role Responsibilities:

  • Serve as the primary subject matter expert for Mitsubishi Automation products (PLC, HMI, Servo, VFD, Robot), maintaining current knowledge of product offerings, technical capabilities, and strategic initiatives.
  • Partner with the sales team and Mitsubishi representatives on customer visits, sales calls, and business development activities.
  • Develop and maintain Bills of Materials (BOMs) for customer projects and system solutions.
  • Design, size, and recommend servo motor and variable frequency drive (VFD) solutions to meet customer application requirements.
  • Maintain visibility into active sales opportunities through regular communication with the sales team and participation in monthly salesperson review meetings.
  • Act as the primary liaison between Shaltz and Mitsubishi, communicating escalations, issues, and customer concerns to appropriate contacts.
  • Ensure internal sales and engineering teams are informed of relevant Mitsubishi product updates, communications, and strategic initiatives.
  • Collaborate with Mitsubishi and the sales team to secure special pricing and project-specific quotations.
  • Coordinate with internal and external teams to expedite product deliveries and resolve supply-related challenges.
  • Work closely with Mitsubishi business development resources to identify new opportunities, generate sales leads, and conduct customer visits.
  • Provide technical troubleshooting and application support at customer sites as needed.
  • Design and develop customer demonstrations and proof-of-concept solutions showcasing Mitsubishi technologies.
  • Build and maintain strong relationships with existing Mitsubishi customers while supporting customer satisfaction and retention efforts.
  • Partner with leadership to develop growth strategies, expand market share, and increase Mitsubishi product sales.
  • Coordinate technical, engineering, and sales support resources from Mitsubishi, including application engineers, product specialists, and GIS team members, to ensure successful project execution.
  • Serve as a trusted advisor to customers, providing technical guidance, application expertise, and automation solutions throughout the sales cycle.
  • Evaluation of inventory relative to customer needs and anticipated demand and stocking to meet needs.
  • Knowledge of Global recommended architectures and advising customers on designs that meet the requirement.