Social Media Content Creator & Digital Marketing Specialist (Chinese Speaking Required)
π₯ Social Media Content Creator & Digital Marketing Specialist (Chinese Speaking Required)
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π’ Company: Bethoney Shen Team | Nest Seekers International
π Location: Long Island City, New York (In-Person)
πΌ Employment Type: Full-Time
π° Salary: $50,000β$80,000 annually (Based on Experience)
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π About Us
The Bethoney Shen Team at Nest Seekers International is one of New York City's leading luxury real estate teams, specializing in new developments, luxury condominiums, and investment properties throughout Manhattan, Brooklyn, Queens, and Westchester.
We believe exceptional marketing drives exceptional results. Our team has built a strong presence across Instagram, Xiaohongshu (RED), Douyin, Facebook, LinkedIn, and YouTube by creating engaging, informative, and visually compelling content. We are looking for someone who is passionate about storytelling, content creation, and social media to help elevate our brand to the next level.
If you are creative, driven, and excited about producing high-quality content for a fast-paced luxury real estate business, we'd love to meet you.
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π― About the Role
As our Social Media Content Creator & Digital Marketing Specialist, you will own and execute our day-to-day social media content strategy across multiple platforms. You'll work directly with our leadership team and agents to create engaging content that showcases luxury real estate, New York City lifestyle, neighborhood highlights, and our company culture.
This is an ideal opportunity for someone who enjoys filming, editing, storytelling, branding, and growing social media audiences.
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π± What You'll Do
π¬ Develop and execute our social media content strategy across Instagram, Xiaohongshu (RED), Douyin, Facebook, LinkedIn, and YouTube
π‘ Film high-quality videos of luxury properties, neighborhood tours, client testimonials, open houses, and team events
βοΈ Edit engaging short-form and long-form videos for Reels, Shorts, and other digital platforms
π¨ Create compelling captions, graphics, stories, and social media posts that align with our brand voice
π Plan and maintain a monthly content calendar
π€ Schedule and publish content across all social media channels
π Monitor engagement, analyze performance metrics, and recommend strategies to grow our audience
π₯ Stay current with social media trends, platform updates, and emerging technologies
π€ Collaborate with agents to develop personal branding and educational content
π Organize and manage digital assets, including photos, videos, and marketing materials
π Support team events, marketing campaigns, and special projects as needed
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β Qualifications
π Required
π£ Fluent in both Mandarin Chinese and English (Required)
π± Excellent knowledge of Instagram, Xiaohongshu (RED), Douyin/TikTok, Facebook, LinkedIn, and YouTube
π₯ Strong video shooting and editing skills
π Strong understanding of current social media trends and short-form video content
π¬ Excellent communication, organization, and time-management skills
π¨ Creative mindset with a strong eye for design, storytelling, and visual aesthetics
π Ability to work independently while managing multiple projects and deadlines
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β Preferred
π Bachelor's degree in Marketing, Communications, Digital Media, Film, Journalism, Graphic Design, or a related field
π² Previous experience managing business or brand social media accounts
πΈ Photography and videography experience
π Experience with Canva, Adobe Creative Suite, or other graphic design tools
π Familiarity with Meta Business Suite, social media analytics, and scheduling platforms
π Interest in luxury real estate, architecture, interior design, or lifestyle branding
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π° Compensation & Benefits
π΅ Competitive salary: $50,000β$80,000 per year, based on experience
π Opportunities for professional development and career advancement
π Hands-on experience with one of New York City's leading luxury real estate teams
π‘ Creative, collaborative, and entrepreneurial work environment
π Access to exclusive luxury properties, events, and marketing projects throughout New York City
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π Why Join Our Team?
This is more than a social media jobβit's an opportunity to help build one of New York City's leading luxury real estate brands. Your creativity, ideas, and content will directly shape how thousands of people experience our company online. If you're passionate about digital marketing, content creation, and visual storytelling, you'll have the freedom to make a real impact while growing your career.
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π© How to Apply
Please submit:
π Your resume
π₯ A portfolio or samples of your video editing, photography, or social media work
π Links to any Instagram, Xiaohongshu (RED), Douyin/TikTok, YouTube, or other content you've created (highly encouraged)
We're excited to meet creative individuals who are ready to grow with us and help shape the future of luxury real estate marketing.
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π¬ INTERESTED?
π§ nayi@nestseekers.com
π± 585-666-6566
π’ Bethoney Shen Team
β¨ Nest Seekers International
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