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Digital Producer

The Digital Producer leads the transition from broadcast-focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing original content beyond that which is produced for on-air. 

 

 

Develops and leads winning strategy for station content 

Expert understanding of Facebook, Twitter, and other social media platforms 

Reviews copy and corrects errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines 

Use our xocial media and website to build and reinforce brand recognition and drive viewers to television 

Determines a story's emphasis, length, and format, and organizes material accordingly 

Researches and analyzes background information related to news stories to provide complete and accurate information 

Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions 

Pitches on-brand local and trending stories during meetings 

Checks reference materials such as books, news files or public records to obtain relevant facts 

Shoots and edits content for digital 

Produces reports for all platforms 

Ensures that all content meets company standards for journalistic integrity and production quality 

Builds and calendars digital campaigns to promote local shows and specials 

Writes stories for the web and other digital platforms 

Performs other duties as assigned 

Finds new ways to use social media and our website to engage with viewers 

 

Requirements & Skills

Degree in journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred 

Proficiency in Associated Press style and Adobe Photoshop preferred 

CSS, Flash and other relevant technology skills are a plus 

Maintain positive work environment through active team participation and cooperation with co-workers in all departments 

Respond positively to feedback