Strategic Marketing Associate

About ShineQuo

ShineQuo is a student growth platform helping college students build confidence, career readiness, meaningful relationships, and a stronger sense of belonging through coaching, peer community, resources, and opportunities.

We are looking for an entrepreneurial Growth Marketing Intern who is excited to build and launch new initiatives from the ground up. This is not a traditional marketing role focused on posting content. You will own a strategic growth project and be responsible for designing, launching, measuring, and improving it.

Role Overview

Most internships ask you to support existing campaigns. This role asks you to build one.

You will identify opportunities, test ideas, create systems, measure outcomes, and directly contribute to ShineQuo's growth strategy.

You will work closely with the Founder and gain hands-on experience in startup growth, campaign design, analytics, community building, and marketing operations.

Key Responsibilities

Campaign Design & Execution

Design and launch growth initiatives from idea to implementation

Create campaign plans, timelines, workflows, and success metrics

Test different growth strategies and optimize based on results

Develop lead magnets, engagement campaigns, and acquisition funnels

Analytics & Measurement

Define campaign KPIs and success metrics

Track performance and identify improvement opportunities

Build reporting systems and growth dashboards

Use data to inform marketing decisions

Growth Experiments

Research student behavior, needs, and engagement patterns

Identify low-cost, high-impact growth opportunities

Execute experiments and present recommendations

Document learnings and create repeatable processes

To check Fall 2026 projects, click here.

What You Will Gain

Direct mentorship from the Founder

Experience building a growth initiative from 0→1

Exposure to startup strategy and decision-making

Portfolio-worthy project ownership

Experience with marketing analytics and growth systems

Opportunity to make a measurable impact on student success

Required Qualifications

Minimum 1 year of experience in a professional work environment, internship, leadership role, startup, student organization, or related experience

Strong communication and organizational skills

Understanding of marketing fundamentals and customer acquisition concepts

Ability to work independently and take ownership

Comfortable learning through experimentation and iteration

Strong curiosity and willingness to ask questions

Entrepreneurial mindset with a bias toward action

Competitive, growth-oriented, and outcome-focused

Ability to think strategically while also executing day-to-day tasks

Bonus Qualifications

Experience with email marketing platforms

Experience with SEO, content marketing, Reddit, or community growth

Experience with ambassador or campus representative programs

Familiarity with analytics tools and KPI tracking

Experience working in a startup environment

Success Metrics

Success will be measured through:

Initiative and ownership

Quality of execution

Creativity and problem-solving

KPI achievement

Documentation and process creation

Ability to translate ideas into measurable outcomes

We're looking for builders, not spectators.

If you enjoy turning ideas into action and creating something from scratch, we'd love to hear from you. For any questions, feel free to reach out to hello@shinequo.com