Social Media Coordinator

About the Role

The Sociable Society is looking for a Social Media Coordinator to join their growing Marketing Team!  This role will be responsible for ideating and creating social-first content for the agency’s main social media channels, including Instagram, TikTok & Linkedin. As a creator management agency, the purpose of our channels is to offer a behind the scenes perspective to what goes into influencer marketing, highlighting our creator’s and agency’s wins, and interacting with our roster as well as prospective talent. The ideal candidate will be able to adapt to our brand voice, create content that focuses on the purposes of our channels while still adapting to the trends of each platform  

Core Responsibilities

Content Creation & Publishing

• Ideate, create and edit social-first content including Reels, TikToks, Stories, and carousels 
• Schedule and publish content across Instagram, TikTok & LinkedIn
• Support optimization of content for each platform (formatting, captions, trending audio and timing)
• Consistently manage and update content calendars to ensure timely publishing

Community Management

• Monitor comments, DMs, and tagged content across platforms
• Engage with audiences in a timely, brand-appropriate voice
• Identify opportunities to drive engagement and conversation
• Escalate any sensitive inquiries to the larger team 

Event Content Support

• Maintain organized content libraries for brand partners for event related campaigns
• Coordinate assets from photographers & videographers including shot lists and edits
• Assist in conceptualizing content moments for events, and creating social-first strategies for on-site capture. 

Reporting & Performance Tracking

• Pull and track performance data using Meta Business Suite & TikTok Studio 
• Assist in building monthly analytics reports 
• Monitor engagement trends and top-performing content