Community Relations Coordinator

The Community Relations & Admissions Coordinator serves as the first point of contact for prospective residents, families, and visitors, while also supporting the sales and admissions process. This role combines relationship-driven sales support with community concierge responsibilities to ensure a warm, professional, and welcoming experience for all who enter the community.

The ideal candidate is highly organized, customer-focused, and passionate about serving seniors and their families.

Key Responsibilities

Community Relations & Admissions Support

• Serve as a primary contact for inquiries, including phone, email, and walk-in prospects
• Respond to and follow up on all leads in a timely, professional manner
• Assist with coordinating and conducting community tours for prospective residents and families
• Support the admissions process, including collecting documentation and coordinating move-ins
• Maintain accurate and up-to-date prospect records in CRM systems
• Assist in planning and executing marketing events, open houses, and community outreach efforts
• Build relationships with prospects, families, and referral sources to support occupancy goals
• Collaborate with the Director of Marketing/Admissions to achieve census targets

Community Concierge Responsibilities

• Greet all visitors, residents, and guests with professionalism and warmth
• Answer and direct incoming phone calls in a courteous and efficient manner
• Manage front desk operations, including mail distribution, package handling, and visitor logs
• Provide general information about the community and services
• Support residents with requests and ensure a high level of customer service
• Maintain a clean, organized, and welcoming reception area
• Monitor building access and follow safety/security protocols

Administrative & Operational Support

• Assist with preparation of admission agreements and move-in packets
• Coordinate communication between departments for new resident onboarding
• Support scheduling for tours, appointments, and meetings
• Maintain confidentiality of residents and prospect information
• Provide general administrative support to leadership as needed

Qualifications

• Associate or bachelor’s degree preferred (Marketing, Communications, Healthcare Administration, or related field)
• 1–3 years of experience in senior living, hospitality, healthcare, or customer service
• Experience in sales, admissions, or front desk/concierge roles strongly preferred
• Strong interpersonal and communication skills
• Excellent organizational and multitasking abilities
• Proficiency in Microsoft Office and CRM systems
• Professional appearance and demeanor

Key Competencies

• Customer service excellence and hospitality mindset
• Relationship building and communication skills
• Attention to detail and follow-through
• Ability to multitask in a fast-paced environment
• Compassion and sensitivity when working with seniors and families

Work Environment & Schedule

• Position is based at the community front desk
• May include evenings, weekends, and holidays as needed
• Frequent interaction with residents, families, staff, and visitors