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Public Relations Intern

Lake Michigan Academy
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Part-time - 10 hours a week / $15 an hour

This is an on-site/hybrid position at Lake Michigan Academy that offers flexibility throughout the month, based on organizational needs.

Location: 2428 Burton St SE, Grand Rapids, MI 49546

 

Are you passionate about practicing public relations in the education sector and seeking an opportunity to make a meaningful impact? Lake Michigan Academy & Turning Pages Tutoring are looking for a Public Relations Intern to help grow storytelling, outreach, and community engagement efforts for a school dedicated to empowering students with neurological learning differences. This part-time internship involves hands-on digital content creation, social media management, media relations, and event promotion. As part of LMA's mission, you will help increase LMA's visibility and strengthen relationships with families, educators, and community partners.

 

Role Description

LMA is Lake Michigan Academy and Turning Pages Tutoring. LMA is accepting applications for a Public Relations (PR) Intern. The PR intern will be responsible for executing various communication activities that support and promote LMA's mission of empowering students with learning differences.

 

Intern Tasks:

  • Assist in managing LMA's social media platforms (Facebook, Instagram, LinkedIn) by creating and editing posts, monitoring engagement, and tracking performance with engagement metrics.
  • Capture high-quality photo and video content at school events, workshops, and community activities.
  • Help update the website, including writing copy, managing plugins, assisting with SEO/Blog writing, and making general updates through WordPress.
  • Continuing brand consistency and developing design assets for the organization's benefit.
  • Support the planning and execution of promotional events, open houses, and outreach initiatives hosted by LMA.
  • Conduct outreach to showcase LMA’s mission and student achievements in the greater West Michigan area.
  • Track media coverage and compile monthly reports summarizing LMA's communication efforts and engagement results.