Social Media Marketing Summer internship

We are seeking 1 student-intern, for a high impact, creative, entrepreneurial role working with one of the hottest, and certainly the most talented indie fashion brand Amehl. 

For a summer-semester internship, you will be very hands-on working with the fashion designer Amanda Mehl, in her new store in Bushwick, AMEHL WORLD. We are offering a summer mentorship, where you would be getting invaluable and incredibly deep hands-on experience with fabrics, prints, design taste, and exposure into upstarting an indie fashion-label and going to market. 

The role would be a 60 hour summer internship, which will be in the designer’s store. The main responsibility for this role is social-media marketing. The nature of the social-media marketing will be around narrative and content creation on couture fashion, design, fashion innovation, and critical theory designer. The designer is a type of substantial artist and visionary that does not have bandwidth for the kind of digital focus needed to build social-media awareness. The right intern will be highly contemporary in fashion tastes and sensibilities, trends, and awareness of social-media. 

We seek to build narratives and tell digital stories through Instagram reels and TikTok, building awareness of our newly opened store - highlighting the quality of design in our collections. In developing narratives and content within fashion, the intern will form a type of “protégé and mentor” relationship. Through the medium of content creation, the goal is for the intern to develop sensibilities and capabilities to design salable pieces for the store, in the style of “couture glam-athleisure”. Through the internship, the intern can provide a gen-Z sense of fashion, styling and authenticity into one-of-a-kind pieces that would makes its way into the store. 

The role is a bit of wearing different hats, with a primary responsibility in social media content creation about fashion design, thereby developing brand-awareness. There would also be efforts in designing pieces, and in generally being a set of hands in the store, that may include sales and e-commerce program development, and in promoting the brand at events.

We post this role, hoping students considering this feel the fashion in their bones. We hope this is considered a unique opportunity to bridge gen-Z sensibilities with experienced, seasoned, highest quality fashion and design — an actionable internship that would provide many learnings, and opportunities to roll up your sleeves and to immerse yourself and develop narratives around fashion, fabric, art, and applied design — to tie the experience into the development of high-quality narratives and content for the attention economy — to build awareness of our brand in the New York fashion community. 

Our goal would always be to give you the equivalent of 2 years of experience in a 2 month internship, learning from a trailblazing, recognized designer and professional artist of 20 years who is an alumnus of Parsons, published in Vogue, Purple Magazine, Nylon, Elle, L’Officiel, New York magazine, CBS News, New York Post, as well as alternative fashion publications such as Off the Rails, Coeval Magazine, and Nakid Magazine. The designer is a professional artist, having shown art in a number of gallies all around the world, most recently at Picture Theory in Chelsea, this past April. You can get a sense of the store, collection, press packets from the pages below, as well as further art displays, on amehlnyc.com

There will probably be 2 remote interviews, including an evaluation of your portfolio, social media, and 1 in-person interview.

The internship is unpaid, but it is eligible for academic credit, and we are seeking a start date in June.