Local & Digital Sales Coordinator

WTAT-TV/FOX 24 | Charleston, SC is seeking a full-time Local & Digital Sales Coordinator to join our fast-paced, results-driven team. This role is ideal for a highly organized, detail-oriented professional who thrives at the intersection of media, marketing, and digital innovation.

As a key partner to Account Executives and Sales Leadership, you’ll play a critical role in executing integrated advertising campaigns—spanning broadcast, digital, streaming, and emerging platforms—while ensuring seamless coordination from proposal to performance reporting.

We are part of Cunningham Broadcasting Corporation and offer a competitive benefits package including health, dental, vision, life insurance, 401(k) with match, and more. Standard office hours are Monday–Friday, 8:30 AM–5:30 PM.

What You’ll Do

• Collaborate on the development of strategic, multi-platform sales proposals and client presentations, incorporating linear, OTT/CTV, display, and more advertising solutions 
• Support the execution and optimization of digital marketing campaigns, including trafficking, pacing, and performance monitoring 
• Manage and maintain digital dashboards and reporting tools, providing real-time insights on campaign performance (impressions, CTR, conversions, etc.) 
• Analyze campaign data to identify trends and provide actionable recommendations for optimization and client reporting 
• Oversee sales operations including order entry, reporting, and data accuracy across platforms 
• Utilize platforms such as OSI, Strata, MediaRadar, and Microsoft Office Suite, along with digital analytics tools (Google Analytics, campaign dashboards, etc.) 
• Coordinate across departments (Creative, Traffic, Digital, and Production) to ensure campaigns launch on time and deliver against KPIs 
• Assist in gathering, organizing, and trafficking creative assets for digital and on-air campaigns 

What You Bring

• Strong proficiency in Microsoft Office (Excel, PowerPoint) and familiarity with digital platforms, dashboards, or basic graphic tools 
• Working knowledge of digital advertising metrics and KPIs (CPM, CTR, conversions, pacing, etc.) 
• Experience or interest in campaign reporting, analytics, and dashboard management
• Exceptional organizational skills with the ability to manage multiple campaigns and priorities simultaneously 
• A proactive, data-driven mindset with strong communication skills 
• High attention to detail and commitment to accuracy and execution excellence 
• Ability to adapt quickly in a fast-evolving digital and media landscape 

This is a great opportunity to build your career in a dynamic environment where data, digital strategy, and traditional media converge to drive measurable results.

To apply, please send resume to jobs@foxcharleston.com and include “WTAT- Local & Digital Sales Coordinator” in the subject line.  No phone calls please.  WTAT-TV and Cunningham Broadcasting Corporation are proud to be an Equal Opportunity Employer and Drug Free Workplace!