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FALL 2026 - First Ascent - Marketing and Communications Intern

Marshall University - HerdWork Humanities
Email

Name of Organization

First Ascent WV

 

Organization Mission Statement

OEDC Mission Statement: Empower West Virginia's communities and partners to advance the state's economy and enhance quality of life through outdoor recreation

 

First Ascent Vision: Through the power of Community, Purpose, and the Outdoors, First Ascent will drive economic growth by cultivating a hub for young professionals to live, work, play and stay in West Virginia.

 

Name of Internship Role

First Ascent Marketing and Communications Intern

 

Mentor(S) Name and Contact

Callie Isenberg, Callie.isenberg@mail.wvu.edu

Madison Hutchinson, Madison.hutchinson@mail.wvu.edu    

 

Preferred Semesters of Internship

Summer 2026

Fall 2026

 

Number of Interns Needed for this Role per Semester

1

 

Average Hours per Week of Internship (10, 15, 20)

15

 

Mode of Internship (in-person, remote, hybrid)

Hybrid

 

In-Person Location

Varies – all in Huntington Area

 

Hybrid percentage (% in-person/% remote)

50% in-person/50% remote

 

Internship Projects/Tasks/Assignments

  • Monitor and manage First Ascent Social Media platforms, adjusting reach tactics as needed
  • Track social media engagement to identify high-performing ideas, trends, and campaigns
  • Design and present original social media posts (including creating content from First Ascent and Ascend events)
  • Design and contribute to email campaigns, newsletter, press release, and other marketing campaigns
  • Provide a bi-weekly report of activity, engagement statistics 
  • Attend local First Ascent events and activities, scouting trips, coworking days and career fairs to support the First Ascent program and collect content for social media
  • Other duties as assigned

 

Skills Intern May Develop During This Internship

  • Digital Marketing & Social Media – scheduling posts, engaging followers, managing platforms
  • Content Creation – writing blog posts, press releases, creating marketing materials
  • Analytics & Data Interpretation – measuring campaign success, analyzing consumer behavior
  • Project Management & Organization – handling multiple projects
  • Professionalism – Networking events, communication, collaboration
  • Marketing Tools – Canva, HubSpot

 

Previous Skills Intern Would Need to be Successful

  • Proficiency in Instagram, LinkedIn, Facebook and other social media platforms
  • Experience with video editing tools (Canva can be learned throughout the internship) 
  • Strong verbal and written skills for crafting compelling, on-brand content and team communication and collaboration. 
  • Data interpretation to make informed decisions
  • Creativity – generate fresh ideas for social media campaigns
  • Ability to adapt and be a self-starter, eager to learn, and able to work independently