Product Marketing Manager

The Product Marketing Manager at Zak Designs is responsible for leading the management of a key account by driving cross-functional collaboration, overseeing timelines and deliverables, and ensuring initiatives progress efficiently from concept through execution. This role provides leadership within the account and directly supervises an Account Coordinator, offering mentorship, guidance, and oversight to ensure high-quality execution of key processes. The Product Marketing Manager also contributes to account strategy, pricing, and program development while coordinating with internal teams to support successful product launches and business growth.

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. The following is an overview of the main duties for this position and is not all-inclusive of each task that may be performed in this role.  

• Lead the management of a key account by driving cross-functional collaboration, overseeing timelines and deliverables, and proactively coordinating with internal teams to resolve obstacles and ensure initiatives progress efficiently from concept through execution.
• Supervise and mentor an Account Coordinator, providing guidance, training, and performance feedback while delegating tasks and ensuring high standards of accuracy, organization, and execution.
• Oversee the coordination of product samples sent and received both internally and externally, ensuring proper documentation, tracking, and timely delivery to support development timelines and quality expectations.
• Ensure accurate item setup and ongoing maintenance of line plan items within internal systems by reviewing coordinator work and maintaining data integrity across platforms.
• Direct the preparation and submission of detailed requests to the art studio, ensuring project objectives, specifications, and deadlines are clearly communicated to support timely and accurate deliverables.
• Lead internal meetings related to the account, ensuring key discussions, decisions, and action items are documented and followed through to completion.
• Collaborate on research efforts on industry trends, competitor activity, and target audience insights to support innovation and program development for the account.
• Utilize analytic tools and market data to evaluate trends, customer performance, and competitor activity, providing insights and strategic recommendations to support account growth and product program development.
• Maintain oversight of internal and external line plan documentation, ensuring information is accurate, aligned across sources, and reflective of current customer strategies.
• Review quote requests prepared by the coordinator, validate accuracy and completeness, and submit to the appropriate teams for pricing.
• Analyze returned quotes, develop pricing strategies, and present recommendations to senior leadership for approval.
• Contribute to strategic planning for the account by developing ideas, identifying opportunities for growth, and presenting recommendations at corporate strategy meetings.
• Oversee the submission and tracking of packaging and imaging requests to ensure materials are completed accurately and on schedule.
• Ensure the competitor POG showroom remains updated and reflective of current market trends and customer assortments, utilizing it as a tool for strategic analysis and internal presentations.
• Perform additional duties as assigned to support the success of the account and broader organizational objectives.

Requirements

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.   

• Associate’s degree (A.A.) or equivalent from a two-year college or technical school and/or three (3) to five (5) years of related experience and/or training; or equivalent combination of education and experience
• Advanced writing and editing skills
• Advanced computer skills; demonstrable experience working with Microsoft Office Suite including Excel, Word, PowerPoint, and Outlook
• Must be able to tactfully deal with various personalities throughout the company and deal effectively and professionally with internal and external customers. 
• Maintain exceptional organization by prioritizing tasks, managing multiple projects simultaneously, and ensuring all deadlines and deliverables are met with accuracy and efficiency.
• Ability to communicate both verbally and non-verbally with active listening and written communication skills.
• Ability to effectively interact in one-on-one and small group situations
• Demonstrate adaptability by effectively managing shifting priorities, embracing new challenges, and adjusting to changing business needs in a fast-paced environment.

EOE, including disability/vets