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The Allegheny West Conference (AWC) seeks a mission-focused Social Media Specialist to manage and grow AWC's digital presence across multiple platforms. This unpaid, 20-hour-per-week internship provides hands-on experience in faith-based social media strategy, content creation, and community engagement while serving 78 churches across Ohio, West Virginia, and western Pennsylvania.

The ideal candidate is passionate about storytelling through social media and willing to uphold the values and standards of the Seventh-day Adventist Church.

 

PRIMARY RESPONSIBILITIES

Social Media Management

  • Manage daily content creation and posting across Instagram, Facebook, YouTube, TikTok, and emerging platforms
  • Develop and maintain content calendar aligned with AWC ministry initiatives and the 7 E's of Engagement framework
  • Create platform-specific content (posts, stories, reels, shorts) optimized for each channel
  • Write engaging captions, stories, and video scripts that tell the story of AWC ministries
  • Schedule content using social media management tools (Meta Business Suite, Later, Buffer, or Hootsuite)

Community Engagement

  • Monitor all social media platforms for comments, messages, and mentions
  • Respond to community inquiries and engagement within 24 hours
  • Foster positive conversations and build online community around AWC ministries
  • Identify and engage with trending topics, hashtags, and conversations in faith-based spaces

Analytics & Strategy

  • Track social media performance metrics and engagement rates
  • Prepare monthly analytics reports with insights and recommendations
  • Research trending content formats and best practices for faith-based organizations
  • Assist with social media campaigns for events, initiatives, and ministry programs
  • A/B test content strategies to optimize engagement

Content Creation

  • Capture photos and videos for social media (smartphone-based acceptable)
  • Create basic graphics using Canva or Adobe Creative Suite
  • Collaborate with graphic designer and video team on visual content
  • Curate user-generated content from churches and members

 

REQUIRED QUALIFICATIONS

Technical Competencies

  • Strong writing and storytelling ability - Engaging, clear, and compelling social media copy
  • Deep understanding of social media platforms, algorithms, and best practices
  • Experience managing social media accounts (personal, organizational, or brand)
  • Basic graphic design skills using Canva or Adobe tools
  • Familiarity with social media analytics and insights
  • Photography or video capture skills (phone-based is acceptable)

Professional Attributes

  • Mission-focused mindset: Commitment to advancing the gospel through digital storytelling
  • Seventh-day Adventist standards: Willingness to accept and abide by the lifestyle standards, beliefs, and values of the Seventh-day Adventist Church
  • Creative thinking and ability to generate fresh content ideas
  • Strong attention to detail and brand consistency
  • Excellent time management and ability to meet posting schedules
  • Self-motivated with ability to work independently

Practical Requirements

  • Reliable internet connection for remote work
  • Personal smartphone or camera for content capture
  • Availability for occasional evening/weekend posting as needed
  • Flexibility to respond to time-sensitive social media opportunities

 

PREFERRED QUALIFICATIONS

Technical Preferences:

  • Experience with Meta Business Suite, Hootsuite, Buffer, or Later - a plus
  • Knowledge of Instagram Reels, TikTok, and YouTube Shorts best practices - a plus
  • Experience with paid social media advertising - a plus
  • Understanding of SEO and hashtag strategy - a plus
  • Video editing skills for short-form content - a plus

Additional Strengths (Preferred, Not Required):

  • Faith-based social media experience or understanding of faith-based values - a plus
  • Familiarity with Seventh-day Adventist Church structure and ministries - a plus
  • Bilingual (Spanish, French, Portuguese, or other languages) - a plus
  • Experience with Notion or project management tools - a plus
  • Photography or visual composition skills - a plus

 

LEARNING OUTCOMES

Interns will gain practical experience in:

  • Social media strategy and multi-platform content management
  • Faith-based storytelling and community engagement
  • Analytics tracking and data-driven decision making
  • Content creation workflows and scheduling systems
  • Brand voice development and consistency
  • Building a professional social media portfolio

 

WORK SCHEDULE & EXPECTATIONS

Time Commitment: 20 hours per week (flexible scheduling available)

Remote Work:

  • Content creation, scheduling, and community management: 16-18 hours/week (can be completed remotely)

On-Site (Optional):

  • Team meetings and content planning sessions: 2-4 hours/week (Columbus, OH or virtual attendance)
  • Occasional event coverage for live social media content (as available)

Hybrid Flexibility: Schedule accommodates academic commitments; coordinated with Communication Director

 

IMPORTANT DISCLOSURES

This is an UNPAID internship position. The Allegheny West Conference does not provide:

  • Monetary compensation or stipends
  • Health insurance, retirement benefits, or other employee benefits
  • Equipment or technology allowances

Travel Benefit:

  • All work-related travel expenses are covered (mileage reimbursement, meals, and lodging for overnight assignments, if applicable)

Course Credit

Students may be eligible to receive academic course credit through their educational institution. Candidates are responsible for coordinating credit arrangements with their academic advisor prior to accepting the position.

Religious Organization Standards

The Allegheny West Conference is a faith-based religious organization. All interns are expected to:

  • Support the mission of the Seventh-day Adventist Church
  • Respect and uphold the lifestyle standards and beliefs of the Seventh-day Adventist denomination
  • Conduct themselves in a manner consistent with the values of the organization
  • Maintain professional conduct aligned with faith-based workplace expectations

 

APPLICATION REQUIREMENTS

To apply, please submit:

  1. Resume highlighting relevant social media experience
  2. Portfolio or examples of social media accounts you've managed or content you've created (screenshots, links, or PDF)

Application Deadline: April 1, 2026

 

ABOUT ALLEGHENY WEST CONFERENCE

The Allegheny West Conference of Seventh-day Adventists serves 78 congregations across Ohio, West Virginia, and western Pennsylvania. Our mission is to share the gospel of Jesus Christ through evangelism, education, community engagement, and spiritual growth. The Communication Department supports this mission by telling the stories of our churches and ministries through modern digital media.