Digital Strategy Intern
Launch your career in pharmaceutical and healthcare marketing with Fingerpaint Group's Paint the Way Program. This unique internship experience is designed to integrate you deeply into our teams, delivering real-world impact. This dynamic program offers rising participants an opportunity to contribute meaningfully to client solutions through hands-on and direct team involvement.
As a Paint the Way intern, you'll collaborate directly with industry experts, gaining invaluable practical knowledge while contributing to active client projects. We believe in empowering our interns; your ideas and unique perspective will be valued as an integral part of the team.
This paid opportunity is open to rising juniors and above, recent graduates, veterans, and those seeking a career change.
- Duration: 10 weeks, 30 hours per week
- Schedule: June 9th - August 15th
- Location: Primarily remote, with occasional travel required to our Cedar Knolls, NJ office for purposeful engagement. Candidates should be within driving distance of the Cedar Knolls, New Jersey Office
As a Digital Strategy Intern, you won't just be looking at numbers; you’ll be learning the art of data storytelling. Working primarily with our Dermatology portfolio—spanning pharma, medical devices, and e-commerce—you will help bridge the gap between raw data and actionable business growth. You will work most closely with our Manager of Digital Strategy and collaborate across Analytics, Creative, and Account teams.
Primary Responsibilities
- Quarterly Reporting & Analysis: Own the data entry and initial interpretation for reports across four distinct data spaces.
- The "Fast Facts": Translate charts and graphs into clear, digestible written summaries.
- Insight Development: Work with managers to answer the "Why?" (e.g., Why did engagement spike? Did a Google algorithm update impact SEO?).
- Multi-Channel Audits: Review social media, websites, and email campaigns for UX, SEO, and audience segmentation best practices.
- Strategic Storytelling: Help distill complex reports into logical insights that the client cares about most.
- Cross-Functional Projects: Experience the "sales meeting buildup," ensuring all digital assets are synchronized and ready for high-stakes presentations.
Qualifications:
- Data Literacy: A general comfort with data and light analysis skills (via coursework or certifications).
- The Toolkit: Basic understanding of Google Analytics.
- Curiosity: A "digital detective" mindset—you enjoy digging into why things happen online.
- Communication: Strong writing and collaboration skills.
Nice-to-Haves:
- Google Analytics, UX, or SEO certifications.
- Familiarity with Microsoft Clarity, Moz, Semrush, or Microsoft Data.
- Experience with statistics coursework