Communications Assistant
Communications Assistant (Full-Time) – East Lansing, MI (Preferred)
Location: Hybrid (East Lansing preferred)
Type: Full-Time (40 hours/week)
Compensation: Not disclosed
About the Role
We're seeking a proactive and creative Communications Assistant to drive marketing efforts across PopAI Magazine, AMD Newsletter, and PopAI YouTube channel. This role is central to expanding our reach and building brand awareness on promoting conscious learning and exposing the flood of misconduct in AI. You'll manage advertising campaigns, coordinate promotional content, develop marketing strategies, create compelling visual assets, edit multimedia content, and ensure consistent brand messaging across all platforms. This is a hybrid role combining strategic marketing expertise with hands-on creative production.
Key Responsibilities
- Develop and execute advertising campaigns; monitor performance metrics and ROI
- Create graphics, thumbnails, and promotional visuals
- Edit long-form and short-form videos; produce advertisement content
- Manage social media advertising
- Conduct outreach to potential advertisers and sponsors
- Track analytics, prepare monthly reports, and optimize campaigns
- Collaborate with editorial teams on ad placement and creative alignment
Requirements
- Fluency in English (spoken and written)
- Experience with digital marketing platforms
- Proven portfolio of video editing and graphic design work
- Minimum 3.7 GPA (4.0 scale)
- 40 hours/week availability
- Strong organizational skills and ability to manage multiple projects simultaneously
- Genuine interest in AI and machine learning
Preferred Qualifications
- Based in/near East Lansing, MI
- 0-1+ years of experience in digital advertising, marketing, or content creation
- Adobe Animate, Canva, Figma proficiency
- Email marketing platform experience
- Bachelor's degree in Marketing, Communications, Graphic Design, or related field
- Experience with analytics tools and interview-based video formats
What We're Looking For
A dynamic, detail-oriented, and creatively talented individual who combines marketing strategy with hands-on creative production. You should be equally comfortable developing advertising campaigns as you are executing them through compelling video edits and striking graphic designs. We need someone who is passionate about promoting cutting-edge AI research, has strong problem-solving abilities, and is eager to contribute to PopAI's mission of advancing AI education and awareness across multiple platforms.