Email & Creative Strategist

Rubix is a NYC-based performance growth agency helping category-defining DTC brands scale profitably across Meta, Google, Email/SMS, and Creative. We’re hiring a Junior–Mid Email & Creative Strategist to work at the intersection of lifecycle and creative strategy. This is a career-accelerating role for someone with strong email fundamentals and a creative instinct who wants to grow into a strategic, client-facing leader over time.

About Rubix Agency

Rubix is a strategic growth consultancy built for ambitious brands and the entrepreneurs behind them. From seed-stage disruptors to category leaders, we partner with high-growth companies that value smart thinking, rapid iteration, and measurable results. Our multidisciplinary team—equal parts performance marketers, data scientists, creatives, and operators—architects full-funnel growth programs that fuse Paid Media, Performance PR, data-driven Performance Creative, and advanced analytics into one cohesive engine. Whether we’re shaping go-to-market strategy, producing scroll-stopping ads, or sharpening attribution models, everything we do is grounded in rigorous insight and executed with an owner’s mindset.

Description

About the Role

Rubix is a performance growth agency helping category-defining DTC brands scale profitably across Meta, Google, Email/SMS, and Creative. We partner with founders and marketing leaders in Food & Beverage, Health & Wellness, and Lifestyle — managing millions in monthly ad spend while driving measurable, profitable growth.

Founded by a team of seasoned performance marketers and creatives, Rubix combines channel expertise, data-backed decision-making, and creative strategy to accelerate results for growing brands.

We’re seeking a Junior–Mid Email & Creative Strategist to join our fast-growing team. This is a hybrid role designed for someone equally excited by lifecycle strategy and creative strategy — and eager to build deep expertise across both.

This position is ideal for candidates with strong email fundamentals and a sharp creative instinct who aspire to grow into a strategic, client-facing leader over time. You will collaborate closely with senior leaders across email, creative, and account management to design, brief, and deliver high-impact email and creative programs for a portfolio of e-commerce brands.

While the role starts execution-heavy, it offers a clear path to strategic ownership and leadership, providing exposure to client strategy, cross-functional collaboration, and the opportunity to shape how creative and lifecycle strategy come together at scale. This is not a siloed role — it’s designed for someone who thrives at the intersection of strategy, creative, and performance.

Key Responsibilities

Email Strategy & Lifecycle Ownership

• Support the development of email strategies aligned to client growth targets and broader business goals
• Create clear, actionable briefs for email campaigns and lifecycle flows
• Ensure email programs are structured intentionally (flows, campaigns, cadence, segmentation, messaging)
• Lead email-specific strategic thinking across accounts, from onboarding to ongoing optimization
• Leverage performance insights to guide testing, prioritization, and lifecycle iteration
• Integrate email strategy with broader marketing channels (paid, site, creative)

Creative Strategy & Roadmap Ownership

• Contribute to cross-channel creative strategies aligned with brand positioning and performance goals
• Define creative roadmaps for clients, including campaign themes, testing priorities, and sequencing over time
• Support hook development and testing frameworks informed by audience insights and funnel stage
• Partner with designers, editors, and producers to translate ideas from concept → brief → execution → launch
• Ensure creative consistency across email, paid media, and lifecycle touchpoints
• Use performance insights to inform creative iteration and future testing

Client-Facing Responsibilities

• Own email and creative strategy portions of client calls
• Present recommendations, performance updates, and next steps for lifecycle and creative initiatives
• Partner with account leads and department heads to align strategy with overall account priorities
• Build trust through preparation, clarity, and ownership
• Serve as a strategic thought partner, not just an executor

Execution & Delivery

• Collaborate with execution teams to ensure accurate and timely implementation
• Build flows and campaigns correctly within platforms like Klaviyo
• QA work to ensure the strategy is executed as intended
• Manage priorities across multiple accounts without sacrificing quality
• Maintain high standards for both strategic thinking and execution

Growth & Ownership

• Take on increasing responsibility across email and creative strategy over time
• Contribute ideas to improve scalability, processes, and quality across the department
• Help define how creative and lifecycle strategy collaborate as the team evolves
• Grow into a hybrid strategy leadership role, with flexibility to lean deeper into creative or lifecycle

Candidate Requirements

• 1–3 years of experience in email marketing, lifecycle marketing, creative strategy, or adjacent roles
• Hands-on experience with email platforms (Klaviyo preferred)
• Strong interest in both creative strategy and performance-driven marketing
• Comfortable balancing execution with higher-level strategic thinking
• Confident, professional communicator and client-facing experience preferred
• Strong organizational skills, initiative, and sense of ownership
• Curious, proactive, and motivated to grow into a strategic role
• Agency experience and e-commerce experience are a plus, but not required

Success Metrics

• Clients feel informed, supported, and confident in email strategy
• Email programs are consistently structured, high-quality, and thoughtful
• Work scales effectively without sacrificing quality
• Trusted to own scope and deliver results independently
• Gradual transition into deeper strategic responsibilities, shaping the email/creative function

Why This Role Is Different

This is a career-accelerating hybrid position. It is neither a narrow execution role nor a senior strategist role — it’s designed for someone who wants to grow quickly, work alongside experienced leaders, and gain real strategic leverage across creative and lifecycle strategy.

You will not just “send emails” or “write briefs.” You will help define how brands communicate, how creative gets tested, and how lifecycle strategy drives measurable business outcomes — across channels, not in silos.

Benefits

• 401(k) plan with company match
• Health and Dental Insurance
• Generous paid time off and holidays
• Professional development opportunities and mentorship from senior leaders
• Fully remote flexibility (US-based preferred) with occasional team gatherings

Why You’ll Love This Role

• Rapid career growth in a hybrid strategic/creative role
• Exposure to top-tier e-commerce brands and cross-functional marketing strategies
• Collaborative, supportive team environment with clear pathways to leadership
• Hands-on experience shaping real client strategy across both creative and lifecycle channels